- Senior Manager / Director - Product Marketing | Careers | Netenrich Were hiring! Product Marketing Senior Manager / Director Hyderabad/Bangalore, India
- Netenrich is redefining security operations with a proactive, shift-left approach. Our Adaptive MDR solution, powered by Resolution Intelligence Cloud technology, leverages artificial intelligence and big data to deliver customized experiences and data-driven results for every customer. With a focus on agility and innovation, our solution evolves with your changing needs, and brings you a step closer to achieving autonomic operations.
- As a trusted Google partner, specializing in Chronicle SecOps, we ve transformed hundreds of companies across various sectors, including healthcare, finance, and technology. From our global hubs, we provide 24/7 proactive uninterrupted operations, peak performance, and peace of mind.
- The Opportunity
- Were seeking an experienced Director or Senior Product Marketing Manager (depending on experience) to drive our product marketing initiatives for Adaptive MDR. This role offers a unique opportunity to make a significant impact in the cybersecurity landscape, with the potential for leadership growth.
- As a key player in our marketing team, youll shape our product marketing direction, create compelling content, and drive our products success in the competitive cybersecurity market.

Key Responsibilities

Strategic Leadership & Messaging

- Develop and execute comprehensive product marketing strategies for our Adaptive MDR solution.
- Craft compelling product positioning, messaging, and narratives that resonate with our US target audience and illustrate our unique value proposition.
- Lead go-to-market strategies for new product launches, ensuring successful adoption and market penetration.
- Collaborate with cross-functional teams to align marketing efforts with business objectives.





Content Creation & Campaign Management

- Create engaging content across various formats, including thought leadership assets, landing pages, solution decks, reports, blogs, and demos.
- Design and execute strategic marketing campaigns with clear goals, targeted messaging, and precise segmentation strategies.
- Ensure all content and campaigns align with our brand voice and communicate our product perks effectively

Industry Presence and Thought Leadership

- Lead Netenrichs presence at key industry events and deliver compelling presentations to customers, influencers, and conference audiences.
- Build and maintain relationships with industry analysts and influencers to enhance our market position.
- Market Intelligence and Analysis
- Conduct thorough market research to gain insights into customer needs, market trends, and competitive landscape.
- Analyze campaign effectiveness and provide data-driven recommendations to improve marketing performance and product positioning.

Your Qualifications

- 10+ years of product marketing experience, with at least three years in a leadership role in the cybersecurity industry.
- Deep understanding of MDR solutions and related technologies (SIEM, SOAR, security operations).
- Proven track record in developing and executing successful marketing strategies for complex technical solutions, preferably involving advanced technologies (Data Lake, AI/ML, Big Data, SaaS, and Cloud).
- Exceptional storytelling abilities and strong public speaking skills, with experience presenting to diverse audiences.
- Demonstrated ability to work effectively with cross-functional teams, including product management, sales, and technical teams, and drive data-driven decision making.
- Experience in competitive analysis, market positioning, and using marketing analytics tools.
- Experience working in a global company with distributed teams is a plus.
- Ability to adapt quickly in a fast-paced, evolving industry.

📌 Senior Manager / Director - Product Marketing | Careers | Netenrich (Bengaluru)
🏢 NetEnrich Technologies Private
📍 Bengaluru