- Oversee the annual vision, planning, and OKR setting for branded users in the category
- Manage customer experience, growth, and P&L; for the category
- Lead initiatives for non-incremental growth by identifying key levers
- Identify and onboard potential brand partnerships
- Present findings and updates to senior leadership, including the CEO
Role Responsibilities:
- Collaborate with cross-functional teams including user growth, product, and fulfillment
- Strategize and scale Meesho Brand through partnerships and creative solutions
- Drive business growth through data-backed decisions and continuous process improvement
- Develop first-principle thinking to solve challenges in brand and category management
- Track and report on progress toward achieving business goals