Job Overview:
Key Responsibilities:
Social Media Strategy & Management:
Develop and execute social media strategies across various platforms (Instagram, Facebook, LinkedIn, Twitter, etc.).
Create and manage daily social media posts, ensuring content is aligned with brand voice and objectives.
Engage with followers, respond to comments, messages, and build relationships with online communities.
Content Creation & Curation:
Plan and produce creative and engaging content (images, videos, blogs, polls, etc.) for social media channels.
Curate content from relevant industry sources to share with followers.
Ensure consistency in tone, voice, and messaging across all platforms.
Campaigns & Advertising:
Plan, execute, and monitor paid social media advertising campaigns (Facebook Ads, Instagram Ads, LinkedIn Ads, etc.).
Track ad performance and optimize campaigns for maximum ROI.
Analytics & Reporting:
Monitor social media channels for growth, engagement, and brand sentiment.




Analyze performance using tools like Google Analytics, Facebook Insights, and other social media analytics tools.
Provide monthly reports on key metrics (engagement, growth, conversions, etc.) to management.
Collaboration & Brand Awareness:
Work closely with other teams, including marketing, content, and design, to align social media efforts with broader marketing initiatives.
Identify influencers or brand ambassadors to help extend reach and build brand awareness.
Trend Monitoring & Innovation:
Stay up-to-date with the latest social media trends, tools, and best practices.
Incorporate recent trends, features, or strategies into social media campaigns to stay competitive.

Job Types: Full time, Fresher

Pay: ₹16,000.00 - ₹20,000.00 per month

Schedule:
Day shift

Supplemental Pay:
Performance bonus

Work Location: In person

📌 Social Media Marketing Executive Freshers Delhi (India)
🏢 Xpressedu
📍 India