Role: Digital Marketing Manager
Location: In office
Experience: 5+ Years
Employment Type: Full-Time
About ItsBot:
ItsBot is an AI-powered conversational bot platform designed to help businesses automate customer interactions, internal workflows, and decision-making using advanced AI and LLM technologies.
Key Responsibilities:
- Develop and execute digital marketing strategies to drive brand awareness and lead generation.
- Manage performance marketing campaigns across Google, LinkedIn, and Meta platforms.
- Handle website content, blogs, and product marketing for feature launches and campaigns.
- Manage and grow social media presence across key platforms.
- Work closely with the sales team for lead generation and GTM campaigns.
- Monitor marketing performance and optimize campaigns using analytics.
Requirements:
- 5+ years of experience in Digital Marketing.
- Experience in SaaS, AI, or technology product marketing is preferred.
- Robust knowledge of performance marketing, SEO, and content marketing.
- Excellent communication and analytical skills.