Purpose of the Role


The Sr. Brand Solutions Strategist will play a key role in shaping and executing brand communication strategies across digital platforms. This role requires strong client -facing skills, strategic thinking, and hands -on involvement in content planning, ideation, and execution. You’ll work closely with account planning, creative, and design teams to deliver relevant, insight -led campaigns that drive measurable brand success.

Major Roles & Responsibilities


- Work closely with the Account Planning team to devise effective, insight -driven campaign strategies

- Act as the primary point of contact for clients on day -to -day matters, addressing concerns and requirements efficiently

- Maintain accurate client records, including tracking finances and budgets for assigned brands

- Synthesise information across teams while optimising internal systems and processes

- Brainstorm and contribute to brand communication strategies and campaign ideas

- Share creative inputs and support ideation for ongoing and campaign -led content

- Create monthly content calendars based on approved strategies

- Develop concepts and write copies for daily hygiene and BAU (Business -As -Usual) content

- Prepare and present weekly/monthly reports to clients and management on account performance

- Conduct daily research on social media platform updates, trends, and best practices along with Junior Brand Solutions Strategists

- Translate platform trends into actionable creative inputs for design and creative teams

- Present ideas and strategies to clients confidently with minimal supervision

- Adhere to client timelines and ensure delivery of high -quality work

- Demonstrate solid consumer understanding to create relevant, engaging content

- Maintain Job Status Reports (JSRs) to ensure smooth coordination and timely execution across teams

Skills Required

- Strong communication and time management skills

- High attention to detail and organisational ability

- Excellent client servicing and stakeholder management skills

- Basic presentation and deck -creation skills

- Working understanding of copywriting and content strategy

- Intermediate proficiency in Excel / Google Suite