Position Digital Marketing ManagerLocation LudhianaDuties - Planning digital marketing campaigns including web SEO SEM email social media and display advertising- Maintaining our social media presence across all digital channels- Maintaining managing Social Media Calendar- Measuring and reporting on the performance of all digital marketing campaignsResponsibilities - Plan and execute all digital marketing including SEO SEM marketing database email social media and display advertising campaigns- Design build and maintain our social media presence- Measure and report performance of all digital marketing campaigns and assess against goals ROI and KPIs - Identify trends and insights and optimize spend and performance based on the insights- Brainstorm new and creative growth strategies- Plan execute and measure experiments and conversion tests- Collaborate with internal teams to create landing pages and optimize the user experience- Collaborate with agencies and other vendor partnersRequirements - BS MS degree in marketing or a related field- Proven working experience in digital marketing- Demonstrable experience leading and managing SEO SEM marketing database email social media and or display advertising campaigns- Highly creative with experience in identifying target audiences and devising digital campaigns that engage inform and motivate- Solid knowledge of website analytics tools e g Google Analytics WebTrends etc - Experience in setting up and optimizing Google Adwords campaignsPast Experience - Account management experience with a quick-paced digital marketing agency ref updazz com