We are looking for a highly motivated Performance Marketing & Growth Expert to manage digital marketing initiatives across multiple business verticals within our group.

This is a strategic, hands-on role responsible for building scalable lead generation systems, improving brand visibility, increasing conversions and driving business growth across our various businesses.

The ideal candidate is passionate about data, automation, AI, experimentation and continuous optimization.

Our Business Verticals

You will manage the marketing initiatives for multiple businesses including:

- Executive Search & International Recruitment
- HR Technology & SaaS Products
- Remote Accounting & Business Services
- Real Estate Marketing
- New digital products and business ventures launched by the group

Your Mission Build a modern digital marketing engine that consistently generates high-quality leads across all our businesses while maximizing marketing ROI.

Key Responsibilities

Performance Marketing

- Plan, execute and optimize Google Ads, Meta Ads, LinkedIn Ads and other paid campaigns.
- Develop channel-specific marketing strategies for each business vertical.
- Improve campaign performance through continuous testing and optimization.

Lead Generation

Generate qualified leads through

- Google Search
- LinkedIn
- SEO
- Email Marketing
- Content Marketing
- Landing Pages
- Referral Campaigns
- Marketing Automation

SEO & Content
- Technical SEO
- Keyword Research
- AI-assisted SEO
- Website Optimisation
- Blog Strategy
- Content Planning
- Authority Building

AI & Marketing Automation Leverage AI tools to improve marketing productivity.

Examples include

- AI Video Creation
- AI Image Generation
- Workflow Automation
- AI-assisted Research

Website & CRO

- Improve website user experience




- Create high-converting landing pages
- Optimise lead forms
- Conduct A/B testing
- Increase conversion rates

Analytics

Measure and optimise:

- Qualified Leads
- Cost per Lead
- Customer Acquisition Cost
- Conversion Rate
- Marketing ROI
- Organic Growth
- Campaign Performance

Brand Growth Develop long-term growth strategies for each business.

Support product launches, new service launches and expansion into new markets.

Required Skills

Google Ads, LinkedIn Ads, Meta Ads, SEO, SEM, PPC, Google Analytics (GA4), Google Tag Manager, Search Console, Looker Studio, Email Marketing, Marketing Automation, CRM, Landing Pages, CRO, Copywriting, Content Marketing, AI Tools, B2B Marketing, Lead Generation.

Preferred Experience

Experience marketing any of the following will be highly preferred:

Professional Services

Recruitment / Staffing

SaaS

Software Products

Technology

Real Estate

Consulting

B2B Services

Success in this Role

Your performance will be measured by:

- Qualified Leads Generated
- Marketing Qualified Leads (MQL)
- Sales Qualified Leads (SQL)
- Cost per Lead
- Cost per Acquisition
- Campaign ROI
- Organic Traffic Growth
- Website Conversion Rate
- Revenue influenced by Marketing
- Business Growth

What We're Looking For

Someone who

Thinks like an entrepreneur

Enjoys solving business problems

Makes decisions using data

Learns new AI tools quickly

Loves experimentation

Can manage multiple brands simultaneously

Can independently plan and execute marketing campaigns

Stays updated with the latest digital marketing trends

Significant

This is not a role focused only on social media posting or graphic designing.

We are looking for a growth-focused marketer who can build scalable marketing systems that generate measurable business results across multiple business verticals.

📌 Group Performance Marketing Expert | Digital Growth & Lead Generation (Mumbai)
🏢 Placement Expert Mumbai
📍 Mumbai