Product Marketing @Dream11
Product Marketing at Dream11 spearheads all marketing efforts for different product areas - be it gameplay, rewards or any existing or recent product initiatives. The team blends creativity with data to ensure that our users get a seamless communication journey. Through close collaborations with product managers, developers, marketing content designers & writers, the team is able to shape effective marketing content and execute their go-to-market strategy.
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Your Role:
Hands-on with demonstrated in-depth knowledge, skills, and execution capabilities in building go-to-market strategies and key growth marketing campaigns
Own a budget that aligns with business goals and re-adjust based on ROI
Establish guidelines and standards for content creation, ensuring consistency in tone, voice, and branding across all product-led channels
Build strong relationships both within the product team and Marketing/Design/Policy teams to enhance synergy
Drive industry best practices for PMM and Content Strategists
Qualifiers:
13+ years of experience in product marketing & content strategy
5+ years of experience in a leadership position




Undertaken key growth marketing campaigns in the past
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About Dream Sports:
Dream Sports
is India's leading sports technology company with 250 million+ users, housing brands such as
Dream11
, the world's largest fantasy sports platform,
FanCode
, a premier sports content & commerce platform and
DreamSetGo
, a sports experiences platform.
Dream Sports is based in Mumbai and has a workforce of close to 1,000 'Sportans'. Founded in **** by Harsh Jain and Bhavit Sheth, Dream Sports' vision is to 'Make Sports Better' for fans through the confluence of sports and technology.
For more information:
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Dream11
is the world's largest fantasy sports platform with 220 million+ users playing fantasy cricket, football, kabaddi, basketball, hockey, volleyball, handball, rugby, futsal, American football & baseball, on it. Dream11 is the flagship brand of Dream Sports, India's leading Sports Technology company and has partnerships with several national & international sports bodies and cricketers.

📌 Vp - Product Marketing (Mumbai)
🏢 Dream Sports
📍 Mumbai