Key Responsibilities

- Develop and execute social media marketing strategies to increase brand visibility and generate qualified leads.

- Manage and grow the company's presence across Facebook, Instagram, Linked In, You Tube, Google Business Profile, and other relevant platforms.

- Plan, create, and publish engaging content including posts, reels, videos, stories, case studies, and customer testimonials.

- Design and manage paid advertising campaigns on Meta (Facebook & Instagram Ads), Google Ads, Linked In Ads, and You Tube Ads.

- Optimize ad campaigns to improve reach, engagement, lead generation, and return on investment (ROI).

- Coordinate with sales and business development teams to generate and nurture qualified leads.

- Manage website content updates and support SEO initiatives.

- Conduct competitor analysis and identify market trends and opportunities.

- Build and maintain marketing funnels for customer acquisition and retention.

- Develop email marketing and Whats App marketing campaigns when required.

- Create branding and promotional campaigns for product launches, exhibitions, and special events.

Requirements

Required Qualifications

- Bachelor's Degree in Marketing, or a related field.

- 1 to 3 years of experience in Digital Marketing and Social Media Marketing.





- Experience working with startups as well as established organizations is preferred.

Required Skills

- Hands-on experience with Meta Ads Manager (Facebook & Instagram Ads).

- Hands-on experience with Google Ads (Search, Display, Remarketing).

- Knowledge of Linked In Marketing and B2B lead generation campaigns.

- Strong understanding of content marketing and social media strategy.

- Knowledge of Canva, Adobe Creative Suite, or other content creation tools.

- Experience with Zoho CRM and marketing automation tools is an advantage.

- Strong analytical, communication, and project management skills.

Preferred Qualifications

- Experience in Uniform Manufacturing, Apparel, Fashion, is an added advantage.

- Experience generating B2B leads through digital marketing campaigns.

- Knowledge of marketing automation, email marketing, and lead nurturing strategies.

- Experience with Zoho CRM, Zoho Campaigns, or similar marketing platforms is an added advantage.

Benefits

What We Offer

- Competitive Salary

- Performance-Based Incentives

- Opportunity to Build and Scale Marketing Functions

- Career Growth in a Quick-Growing Company

- Agile and Creative Work Environment

📌 Social Media Marketing Executive (India)
🏢 DRESS CODE
📍 India