JOB DESCRIPTIONDigital Marketing Executive Social Media YouTube Ads and Outreach Experience 2 to 3 YearsCompany CORE EHSLocation Surat GujaratAbout CORE EHS CORE EHS is a global leader in safety and sustainability solutions helping organisations create smarter safer and compliant workplaces through technology-driven innovation As we scale our global digital presence we are hiring a hands-on Digital Marketing Executive to own our social channels content engine YouTube growth paid campaigns outreach project-portal updates and email marketing while providing limited tactical support to the SEO team Role Overview You will manage our end-to-end online presence across LinkedIn Instagram Facebook YouTube primary and X ensuring consistent brand voice measurable growth and lead-ready traffic You will run ads curate and repurpose content coordinate creatives publish to project and case-study portals and execute email journeys Key Responsibilities Social Media Management and Channel Ownership- LinkedIn primary B2B Daily page and founder profiles management post scheduling polls documents carousels engage with EHS communities build targeted connection lists DM follow-ups for events demos and webinars - Instagram and Facebook Reels and shorts scheduling story highlights hashtag strategy UGC curation community replies manage Meta Business Suite inbox and automation - X Twitter Thought-leadership threads event live-tweets partner mentions and participation in trends - Editorial Calendar Maintain a rolling 6 to 8 week calendar mapped to campaigns launches events case studies webinars and regional or global targeting - Analytics Weekly and monthly reporting on reach engagement rate follower growth CTR and assisted leads with explicit insights and next steps Content Curation and Production Coordination- Convert long-form assets blogs case studies whitepapers training clips into short posts carousels and shorts - Write on-brand copy hooks captions calls-to-action and concise briefs for designers and video editors - Ensure brand consistency tone visual system compliance across all assets and channels YouTube Channel Management Core Focus - Own YouTube Studio uploads titles descriptions chapters tags end screens cards thumbnails and playlists - Build a shorts pipeline convert webinars demos and interviews into shorts under 60 seconds with strong hooks - SEO for video keyword research for titles and descriptions A B test thumbnails and optimise CTR and average view duration - Maintain publishing schedule and content themes product explainers training snippets customer stories event recaps Paid Ads and Campaigns- Plan and run LinkedIn Ads Meta Ads YouTube video campaigns and Google Search and Display for awareness to consideration to demo leads - Build audiences job titles industries account lists set budgets and bids write ad copy brief creatives launch and iterate - Track using UTM conventions report CAC CPL CTR VTR and landing-page performance propose optimisations weekly Outreach and Partnerships- Execute targeted outreach to industry associations event organisers influencers and key opinion leaders and community pages for collaborations guest slots and backlinks - Coordinate webinar speaker invites podcast pitches and cross-posting agreements - Maintain a CRM sheet of prospects status next actions and outcomes ensure CAN-SPAM and GDPR best practices Email Marketing Newsletters Nurture and Automation - Build segmented mailing lists prospects customers partners geographies Create monthly newsletters event invites and product updates run A B tests on subject lines and calls-to-action - Set basic automations welcome series resource download journeys webinar reminders and follow-ups - Use tools such as Mailchimp or HubSpot or similar integrate UTM tracking and measure open rate click-through rate unsubscribe rate and assisted pipeline 1 Project Portals and Web Updates- Keep company profiles ratings case studies and badges updated on Clutch GoodFirms G2 or Capterra partner directories and event portals - Publish mini case studies add client logos and testimonials refresh categories and tags and ensure NAP consistency - Coordinate website content updates with the web team banners landing pages resource library Requirements - 2 to 3 years in B2B social media management and performance marketing LinkedIn and YouTube experience is a must - Proven ability to plan calendars write sharp copy brief creatives and ship consistently - Hands-on experience with LinkedIn Campaign Manager Meta Business Suite YouTube Studio Google Ads and Google Analytics GA4 - Comfortable with Mailchimp or HubSpot or similar UTM tracking and basic CRM hygiene - Strong written English crisp communication and stakeholder coordination Nice to Have - Experience in Safety EHS or SaaS domains - Basic editing skills Canva CapCut or Premiere to move faster on shorts and thumbnails - Familiarity with Clutch GoodFirms G2 or Capterra profile management - Working knowledge of SEMrush or Moz for keyword ideas and competitive scans Why Join CORE EHS- Lead visible high-impact digital programs for a global safety tech brand - Ownership across channels content and campaigns with room to experiment - Collaborative culture that values creativity data and growth ref updazz com
📌 Executive - Digital Marketing - Social Media/youtube/ads/outreach (2-3 Yrs) Surat/gujarat (online/digital Marketing)
🏢 ASK EHS
📍 Surat
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