Who is ERM ERM is a leading global sustainability consulting firm committed for nearly 50 years to helping organizations navigate complex environmental social and governance ESG challenges We bring together a diverse and inclusive community of experts across regions and disciplines providing a truly multicultural environment that fosters collaboration professional growth and meaningful global exposure As a people-first organization ERM values well-being career development and the power of collective expertise to drive sustainable impact for our clients and the planet Introducing our current Global Delivery Centre GDC Our Global Delivery Centre GDC in India is a unified platform designed to deliver high-value services and solutions to ERM s global clientele By centralizing key business and consulting functions we streamline operations optimize service delivery and enable our teams to focus on what matters most advising clients on sustainability challenges with agility and innovation Through the GDC you will collaborate with international teams leverage emerging technologies and further enhance ERM s commitment to excellence amplifying our shared mission to make a lasting positive impact Role Overview We are seeking a strategic and hands-on Data Analytics Manager to lead a team of three with a remit that spans campaign performance channel optimization and operational excellence The ideal candidate will be responsible for integrating data from third-party platforms e g GA4 social platforms SEO platforms etc and first-party sources Marketing Cloud Account Engagement Pardot and Salesforce to deliver actionable insights to marketers and the wider business This role will have the strategic and technical knowledge to build the roadmap to improve ERM s analytics and data landscape The role will maximize the use of current analytics platforms within our tech stack establish and improve integrations between martech platforms and identify opportunities to strengthen and expand our toolkit This manager will establish a cadence of reporting for both senior leadership and channel campaign owners enabling data-driven decision-making and continuous improvement This role combines technical fluency with strong communication and storytelling skills This role will play a key part in shaping marketing strategy using predictive modeling and trend analysis to guide future investment and priorities Key Responsibilities Marketing Analysis Campaign Channel PerformanceResponsible for all marketing analysis and data requests Partner with marketers digital specialists and external agencies to understand and align KPIs and performance goals to tailor all analysis and reporting accordingly Identify novel trends patterns and correlation across campaigns and or channels to bring novel insights to the business Deliver weekly monthly and quarterly performance reports to senior stakeholders using GA4 social platforms MCAE Pardot Salesforce and more Present insights and strategic recommendations in a clear compelling format to improve campaign or strategic channel projects Think holistically to integrate data across platforms to understand full-funnel performance and ensure data informs every stage of the customer journey Build and expand technical analytics capabilities e g GA4 technical set up Salesforce dashboards MCAE Pardot reports and the aggregation of data into platforms such as PowerBI to aim visualization and usage across the business Coordinate ad hoc requests relating to marketing campaigns digital strategies or other stakeholder requests to deliver insights as needed across the business Marketing Operations OptimizationPrioritize and advocate for data governance and compliance Adherence to data privacy laws e g GDPR and strong data governance practices are essential Supervise marketing data infrastructure and workflows in collaboration with the Marketing Operations Specialist Understand and continually evolve data integrations between third party platforms to ensure data quality and usability to enhance our knowledge of the full-funnel customer journey Support end-to-end lead management processes campaign infrastructure and attribution modeling Team Leadership DevelopmentManage and mentor a team of three two analysts focused on campaign and channel performance and one marketing operations specialist Foster a collaborative insight-driven culture that supports experimentation and learning Develop dashboards and reporting frameworks tailored to leadership and campaign channel teams Translate data into insights and recommendations to improve ROI and marketing effectiveness Requirements8 years of experience in marketing analytics data strategy or marketing operations Strong proficiency in GA4 Pardot Salesforce and data visualization tools e g Tableau Power BI Experience managing teams and cross-functional stakeholders Excellent analytical communication and storytelling skills

📌 Marketing Operations Manager - India Gdc, Gurugram (New Delhi)
🏢 Environmental Resources Management
📍 New Delhi