WELCOME ALL MISFITS DREAMERS AND CONQUERORS WIN THE WORLD WITH US Social Media Marketing SMM Specialist Job Summary We are seeking an experienced strategic Social Media Marketing Specialist to strengthen our digital presence drive measurable business growth The ideal candidate will have proven expertise in developing executing social media strategies creating high-quality content managing paid campaigns and analyzing performance to optimize results Key Responsibilities Develop and implement comprehensive social media strategies to achieve brand awareness engagement lead generation and conversion goals Create curate and manage high-quality content images videos reels stories carousels and written posts tailored for each platform in coordination with graphic designer Plan and execute paid advertising campaigns across social media channels Facebook Instagram LinkedIn Twitter YouTube etc to drive targeted results Monitor social media trends competitor activities industry updates to inform strategy content planning Collaborate with content creators designers marketing and sales teams to align social media efforts with overall brand objectives and campaigns Identify opportunities for influencer collaborations partnerships community-building initiatives Ensure brand consistency in voice messaging and visual identity across all platforms Requirements Minimum 2-3 years of proven experience as a Social Media Specialist Social Media Manager or similar role In-depth knowledge of social media platforms algorithms trends best practices Experience in planning executing paid social media campaigns and analyzing their performance Proficiency in social media management and analytics tools Solid creative thinking skills with an eye for design content aesthetics and copywriting Excellent written and verbal communication skills Strong analytical skills with the ability to interpret data Preferred Skills Experience with influencer marketing and affiliate campaigns Basic graphic design skills using Canva Photoshop or similar tools Knowledge of video editing for short-form and long-form content Location Kolkata

📌 Social Media Marketing (smm) Specialist (West Bengal)
🏢 Avant-Garde Technologies
📍 West Bengal