Company Description Echo Money is building the financial infrastructure layer for the global internet economy, combining Banking-as-a-Service with stablecoin rails to power cross-border payments. The company focuses on enabling businesses to move money internationally with unprecedented speed and lower costs. By integrating modern financial technology with scalable, secure payment solutions, Echo Money supports digital-first organisations and platforms.

Role Description The X/Twitter Marketing Specialist is a full-time remote role responsible for growing and engaging Echo Money’s audience on X (Twitter). This role manages the daily content calendar, drafts and publishes posts, engages in real-time conversations, and responds to relevant mentions and direct messages. The specialist will monitor trends in fintech and cross-border payments, coordinate campaigns that align with broader marketing objectives, and collaborate with product and sales teams to highlight key features and customer success stories.

Additional responsibilities include analyzing performance metrics, optimizing content strategy based on data, and maintaining a consistent brand voice that reflects Echo Money’s values and market positioning. Qualifications

Candidates should possess strong Communication skills,



including transparent written messaging and the ability to adapt tone for different audience segments.

Candidates should possess Market Research skills to track industry trends, competitor activity, and audience behavior on X (Twitter).

Candidates should possess Sales-related skills, such as understanding lead generation and supporting social selling initiatives.

Candidates should possess Marketing Strategy skills, including campaign planning, audience targeting, and performance analysis.

Candidates should possess Customer Service skills to manage inquiries, handle feedback professionally, and maintain positive community relationships.

Experience managing brand accounts on X (Twitter) or other social platforms, ideally in fintech, SaaS, or financial services.

Ability to interpret analytics (e.g., engagement rates, click-throughs, conversions) and adjust content accordingly.

Strong organizational skills and ability to work independently in a remote, fast-paced environment.

Familiarity with global payments, cryptocurrencies, or stablecoins is a plus.

Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.

📌 X/ Twitter Marketing Specialist (India)
🏢 Echo Money
📍 India