Responsibilities:

- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
- Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
- Set up and optimize company pages within each platform to increase the visibility of company's social content
- Moderate all user-generated content in line with the moderation policy for each community
- Create editorial calendars and syndication schedules
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
- Collaborate with other departments (customer relations, sales etc) to manage reputation,



identify key players and coordinate actions

Requirements:

- Proven working experience in social media marketing or as a Digital Media Specialist
- Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
- Demonstrable social networking experience and social analytics tools knowledge
- Positive attitude, detail and customer oriented with good multitasking and organisational ability
- Fluency in English

Perquisites & Benefits:

- A market-competitive salary and performance bonus per month
- Opportunity to be part of a diverse working environment, valuable fintech / health-tech experience

📌 Social Media Specialist (Mumbai)
🏢 Impact Guru
📍 Mumbai