Key Responsibilities

- Sales &
- Business Development

- Manage and lead a direct sales team for sourcing LAP business through connector channels.

- Drive achievement of login, sanction, and disbursement targets at individual and regional levels.

- Acquire new SME customers through direct sourcing and self-generated leads.

- Ensure profitability and business growth across assigned locations.

- Market Expansion &

- Marketing Activities

- Execute marketing initiatives in SME clusters such as canopy activities, loan fairs, exhibitions, and micro-marketing campaigns.

- Develop deep understanding of local SME markets and customer profiles.

- Relationship &

- Portfolio Management

- Maintain and strengthen relationships with existing customers.

- Identify recent business opportunities within the existing portfolio.

- Ensure high levels of customer satisfaction and retention.

- Process &

- Stakeholder Coordination

- Track files end-to-end from login to disbursement and ensure timely collection of PDDs.

- Liaison with internal teams including Credit, Operations, Collections, and Technical for case clearance and quick turnaround.

- Ensure adherence to policies, processes, and compliance requirements.

- P&L; Ownership: Overall ownership of branch/region P&L;, ensuring profitability through balanced growth, optimal yield, cost efficiency, and portfolio quality.





- People Management &

- Talent Stability: Ownership of hiring, team productivity, performance monitoring, and ensuring controlled attrition through engagement, development, and training.

- Customer Satisfaction &

- NPS: Ensure high levels of customer satisfaction through superior service quality and timely resolution of issues, with accountability for achieving targeted Net Promoter Score (NPS) for the branch/region.

- Portfolio Quality &

- Risk Management: End-to-end responsibility for portfolio health, including monitoring delinquencies, controlling NPAs, ensuring strong credit quality, and preventing fraud.

- Governance, Audit &

- Compliance: Ensure strict adherence to company policies and regulatory guidelines; own audit readiness and timely closure of internal/external audit observations.

- Market Growth &

- Business Sustainability: Drive sustainable business growth through market expansion, channel development, strengthening local ecosystem relationships, and improving market share.

Qualifications &

- Experience

- Graduate in any discipline
- MBA preferred.

- 13+ years of experience in Banking, Financial Services, or Insurance with strong exposure to SME secured lending.

- Proven experience in handling regional sales teams and achieving business targets.

📌 Regional Sales Manager (Ahmedabad)
🏢 Seven N Half
📍 Ahmedabad