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Position: Business Head – Agri & OTR Tyres

Location: Kolkata

Industry: Agri & OTR (Off-The-Road) Tyres

Compensation: As per industry standards and experience

About the Role

We are looking for a senior industry qualified with extensive experience in the Agri & OTR tyre segment to lead the strategic development of the business across PAN India. The role is ideally suited for a highly experienced or retired professional from the tyre industry who brings deep market understanding, category expertise, strong industry relationships, and strategic business insight.

This position will play a key role in building and scaling the Agri & OTR tyre category through market analysis, product and category planning, sourcing strategy, vendor identification, product launches, channel development, and overall business expansion.

The candidate will act as a strategic leader and advisor to management in establishing a strong and sustainable presence in the domestic Agri & OTR tyre market.

Key Responsibilities

Strategic Business Development

● Lead the strategic development of the Agri & OTR tyre business across PAN India.

● Study and analyze market trends, customer demand, competitor positioning, pricing, and growth opportunities.

● Identify high-potential product categories and market segments for expansion.

● Develop long-term business and category growth strategies.

Product & Category Management

● Guide product portfolio planning for Agri & OTR tyre categories.

● Recommend suitable product specifications, positioning, and pricing based on market demand.

● Support category building, product mix optimization, and SKU planning.

● Drive category profitability and market competitiveness.

Sourcing & Vendor Development





● Identify and evaluate manufacturing partners, suppliers, and sourcing opportunities.

● Support negotiations related to sourcing, pricing, product quality, and supply capability.

● Build and strengthen strategic relationships with vendors and manufacturing partners.

Product Launch & Market Expansion

● Lead market-entry and product-launch strategies for domestic markets.

● Recommend go-to-market approaches, distribution models, and channel strategies.

● Support dealer/distributor identification and network development.

● Guide sales teams with market intelligence and product positioning strategies.

Advisory & Leadership

● Provide strategic guidance to management on industry trends and business opportunities.

● Mentor and support internal teams in understanding the Agri & OTR tyre market.

● Participate in key business reviews, planning discussions, and expansion initiatives.

● Leverage industry network and relationships to accelerate business growth.

Desired Candidate Profile

Experience

● 20+ years of experience in the relevant field of

● Retired professionals from reputed tyre companies are strongly preferred.

● Product Management

● Strategic Sourcing

● Channel Development

● Market Expansion & Product Launches

Skills Required

● Deep understanding of Agri & OTR tyre products and market dynamics.

● Strong strategic thinking and market analysis capability.

● Excellent industry relationships and networking ability.

● Strong commercial and business planning acumen.

● Experience in launching and scaling product categories.

● Ability to guide cross-functional teams and management.

● Strong negotiation and decision-making skills.

📌 Business Head – Agri & OTR Tyres for one of the leading tyre mnufacturing company for Kolkata
🏢 RECEX
📍 Kolkata