Template Job Title - GN - SONG - MT – Digital Marketing – Social Media Consultant Management Level : 09 - Management Consultant Location: Must have skills: Social media strategy, content planning, paid social campaigns, social listening, community engagement, influencer marketing, ORM, Tiktok, social commerce, WhatsApp Marketing Experience: Minimum 8-10 years of experience in digital marketing with 5+ years of relevant experience in social media marketing, influencer, and paid social campaigns Job Summary: We are looking for a Social Media Consultant with deep expertise in developing and executing strategic social media initiatives across organic and paid channels. The ideal candidate brings deep knowledge of content strategy, audience engagement, paid social campaigns, and social media performance measurements. They have hands-on experience with tools and platforms such as Sprinklr, Meta Ads Manager, LinkedIn, Twitter/X, Instagram, and YouTube, and are skilled in using analytics and social listening tools to inform strategy and optimize impact.

The candidate should also be up to date with the latest AI trends on social media marketing and able to drive conversations around it. The consultant will collaborate with marketing, content, and analytics teams to align social media efforts with overall business goals, driving brand awareness, engagement, and measurable business outcomes.

Roles & Responsibilities: Develop and execute integrated social media strategies across organic and paid channels to drive brand awareness, engagement, and business outcomes

Plan and manage paid social campaigns on platforms such as Meta, LinkedIn, Instagram, Tiktok, Twitter/X, WhatsApp and YouTube

Ability to build strategies and chart out end to end delivery roadmaps around influencer marketing, ORM and social commerce

Create and optimize content calendars, ensuring alignment with marketing, brand,



and business objectives

Monitor, analyze, report and advice on social media performance using tools like Sprinklr and/or other analytics tools to design strategy and optimize ROI

Leverage social listening and audience insights to refine messaging, targeting, and engagement strategies

Collaborate with creative, marketing, analytics, and product teams to ensure cohesive multi-channel campaigns

Track emerging social media trends, platform updates, and best practices to maintain competitive advantage

Manage stakeholder communications, including campaign updates, performance reports, and strategic recommendations

Support senior team members in proposal solutioning in the relevant field Professional & Technical Skills: Hands-on experience managing paid campaigns on Meta, LinkedIn, Twitter/X, Instagram, and YouTube

Expertise in developing content calendars, engagement strategies, and campaign planning for organic and paid channels

Proficiency in Sprinklr, Hootsuite, or equivalent for multi-channel publishing, monitoring, and reporting

Ability to track KPIs such as engagement, reach, CTR, conversions, and ROI using analytics dashboards and reporting tools

Knowledge of optimizing posts for platforms basis best practices and driving community interactions wherever relevant

Understanding of global social media trends, emerging formats, and competitor activity to inform strategy

Experience working with cross-functional teams to align social strategy with marketing, brand, and business objectives Additional Information:

- The ideal candidate is a strategic, data-driven social media qualified with 8+ years of experience across content, paid campaigns, and social analytics, with hands-on expertise in Sprinklr or other social management tools, and a proven ability to drive brand engagement and business impact through integrated social media strategies.

About Accenture: About Our Company | Accenture

📌 #ACN GN - SONG - MT – Digital Marketing – Social Media Consultant (Bengaluru)
🏢 Accenture in India
📍 Bengaluru