A Sales Officer / Sales Executive in the Cement Industry acts as the crucial link between the manufacturer, the supply chain network (dealers/retailers), and the end consumers (contractors, builders, and individual home builders).
It is a dynamic, target-driven field role that combines relationship management, market intelligence, and technical product awareness.
## Key Responsibilities
### 1. Network & Channel Management
* Dealer & Retailer Onboarding: Expand the retail network by onboarding stockists, dealers, and sub-dealers across assigned territories.
* Primary & Secondary Sales: Ensure smooth primary sales (company to dealer) and drive secondary sales (dealer to retailer/end-consumer).
* Dealer Relationship & Collections: Maintain healthy working relationships with channel partners and ensure timely payment collections/settlements.
### 2. Influencer Engagement & Technical Support
* Mason & Contractor Meets: Conduct regular workshops, meets, and technical demonstrations for masons, civil engineers, and contractors to build trust and brand preference.
* Site Visits: Inspect local construction sites,



offer advice on product usage (e.g., OPC vs. PPC, waterproofing additives), and recommend suitable products based on structural needs.
### 3. Market Intelligence & Strategy
* Competitor Analysis: Track competitor pricing, promotional schemes, discount structures, and distribution moves.
* Demand Forecasting: Prepare territory-wise monthly and quarterly sales forecasts.
## Essential Skills & Qualifications
* Qualifications:
* High School Diploma / Graduate (B.Com, BBA, B.Sc) or B.Tech/Diploma in Civil Engineering (highly preferred for technical sales roles).
* Key Skills:
* Field negotiation & closing ability.
* Territory mapping and route planning.
* Working knowledge of construction materials.
* Familiarity with sales/CRM reporting apps.

Pay: ₹30,000.00 - ₹40,000.00 per month

Perks:

- Cell phone reimbursement
- Health insurance
- Internet reimbursement
- Leave encashment
- Life insurance
- Paid time off
- Provident Fund

Work Location: In person

📌 Senior Sales Officer (India)
🏢 3point human capital
📍 India