KEY RESPONSIBILITIES: * *Multi-Channel Strategic Architecture:* Designing, deploying, and managing data-driven digital media planning frameworks and scaled performance marketing initiatives across diverse enterprise client portfolios.

* *Performance-Led Capital Deployment:* Orchestrating end-to-end campaign operations focused on aggressive lead generation models, optimization of customer acquisition costs (CAC), and maximization of lifetime value metrics.

* *Full-Funnel Brand Governance:* Translating client business objectives into structured, high-impact branding campaigns that balance top-of-funnel awareness mechanics with real-time conversion velocities.

* *Dashboard Execution & Diagnostics:* Monitoring daily campaign telemetry across major ad networks (Google Ads, Meta Ads, Programmatic landscapes) to adjust bidding, targeting, and creative assets under fluid market conditions.

* *Stakeholder Management:* Coordinating directly with internal creative teams, client brand managers, and external media networks to ensure seamless campaign tracking and boardroom-ready performance reporting.





Requirements * *Ecosystem Foundation:* Verifiable qualified success operating within established digital media agencies, network advertising groups, or performance-driven direct-to-consumer (D2C) marketing consulting matrices.

* *Domain Foundations:* Deep technical literacy with modern digital planning tools, tracking infrastructure, audience profiling mechanisms, and multi-channel attribution configurations.

* *Attributes:* High analytical reasoning capacity, precise budgetary control mechanics, strong solution-driven communication skills, and an intense bias for execution accuracy.

2-5 years
Culturally Fluent: You have a pulse on current trends and an award-minded creative approach.

Agency Veteran: Proven experience working within media or creative agencies.

Master Storyteller: Confident in your presentation skills, with proficiency in tools like PPT and Canva to bring ideas to life.

Norm Challenger: Someone ready to set new standards in content creation rather than following existing ones.

Experience Level: 5 to 8 years in the industry.

Required Skill Profession

Other General

📌 Require a Performance Marketing (Lead Gen) in Mumbai
🏢 TestHiring
📍 Mumbai