- Identify the right media mix, and create cutting-edge media plans at the best prices, with highest RoI and freebies across TV, radio, cinema, outdoor, print and other offline channels

- Manage the relationships with the creative and media planning agencies to develop communication and media strategies

- Managing the procurement and rollout of marketing collaterals for dealers, Droomers, investors and other stakeholders BTL Activations & Events 1. Planning and executing all BTL activities, events, and promotions

- Youth marketing across top B-school, Engineering and other campuses

- Local marketing in malls/RWA/exhibitions/other activations

- Sponsorships or collaborations for higher awareness or leads

- Partnerships and barter deals

- Dealer Summit to be held across North & West India

- eCommerce Day, Track Day, Conference, Auto Awards, Calendar to be held annually

- Create new offline and online properties

- Identifying opportunities, keeping in mind their effectiveness and relevance

📌 ATL/BTL Manager (India)
🏢 Droom
📍 India