Job Description

- Develop and execute comprehensive marketing and communications strategies to enhance brand visibility and drive revenue growth for the property
- Lead the marketing team and manage all aspects of digital marketing, including website optimization, social media management, email campaigns, and online advertising
- Oversee brand positioning and ensure consistent messaging across all marketing channels and customer touchpoints
- Manage public relations activities, media relations, and crisis communications to maintain positive brand reputation
- Conduct market analysis and competitive research to identify opportunities and inform strategic marketing initiatives
- Develop and manage marketing budgets, track expenditures, and measure return on investment (ROI) for all marketing campaigns
- Create and implement promotional campaigns and seasonal marketing programs to maximize occupancy rates and revenue
- Collaborate with sales, operations,



and guest services teams to align marketing efforts with business objectives and enhance overall guest experience
- Establish and nurture strategic partnerships with travel agencies, corporate clients, and tourism boards to expand market reach
- Analyze marketing metrics and performance data to evaluate campaign effectiveness and recommend improvements
- Manage event marketing and coordinate promotional activities for conferences, weddings, and special occasions
- Oversee internal communications to ensure staff engagement and alignment with organizational goals
- Develop content strategy and oversee creation of marketing materials, including photography, videography, and written content
- Monitor industry trends and emerging marketing technologies to keep the property competitive in the luxury hospitality market

📌 Director of Marketing and Communications - Fairmont Agra
🏢 AccorHotel
📍 Agra