Business Areas Business Manager Sales and commercial performance of the stores in the area Finalize and drive store level sales to achieve the budgeted topline and bottom line Achieve optimum Private label mix for the stores

Ensure area share and sales share are in sync with expectations Rolling out promos, understanding performance and suggesting course correction Provide inputs for road map preparation for next year and review progress against timelines with TCM, for timely completion

Provide inputs to Commercial for Capex and Opex budgets finalization for next financial year and follow up for implementation Analyse reason for non-performance of brands/categories and share with Concepts for correction wherever possible Know targets given by brands, their incentive plans and its effectiveness

Market Focus Identify market share in the area, study competition activities and provide feedback to the management Monitor and track competition for benchmarking and provide feedback and to initiate counter strategies Identify internal and external commercial opportunities as and when they arise Drive store walkins and mall wakin to store walkin conversion in collaboration with

Marketing Dept Understand catchment analysis and make attempts to grow customer base Understand and work with Loyalty team/Marketing on ways to increase repeat buys and activiating lapsed customer base Suggest BTL activities for his catchment/mall/store Store/

Concept Operations Check for layout adherence Check for planogram adherence Check display of slow movers as per guidelines given by TCMs Discuss with TCM on Stock consolidation of best sellers and broken ranges. Shuffling of broken range products from wall units to gondola or stands Check whether KMP guidelines are followed Check periodically DC vs SOH (at category level),



and stock mix for all concepts are as per norms Clearance of ageing and damaged stocks for inventory optimization Coordinate with TCM for availability of promo stocks/material in stores before the start of the promo Plan and organize for merchandise, provide inputs to TCM on stock gaps Check whether feedback on wrong merchandise plano are given to Corp Off thru TCMs Does regular floor walks and checks whether set expectations of TCMs are adhered to Conduct retail audits for all concepts once a month and review the same with the team Ensure store follows the Perpetual inventory schedule and global stock count. Track and minimise shrinkage within shrinkages Checking of Merchandise includes – visual displays, mannequin display, stacking, ensure proper size cube/ stickers/ tags on merchandise, check on steaming, etc. Display of relevant signages/ visuals & changing when not relevant. Display to be changed post consultation with TCM/NCM ACM/ CM

Effectively implement & drive promotions, share qualitative feedback with AM/TCM Providing information on lost prospect Coordinate with TCM and ensure core/FMS stock that can be reordered during the season are done according to agreed calendar without any gap Ensure right product mix for the store by analyzing brand / category performance with the TCM Explore business opportunity in atrium spaces and timely action for positive ROI Implement and adhere to the SOPs for all retail operations and ensure retail standards Ensure compliance to statutory regulations for the store Conducting reviews as per schedule with Concept HODs and support functions, analyse the performance, and provide feedback (take corrective action)





Supervise the store cash management as per SOPs Ensure adequate facilities and services for staff and customers Create effective checks to track utilization of store expenses Liaising with VM for ensuring in-store displays are up to date & fresh. Back store & floor should be ready for customers well before shop opening hours. Adherence to Basecamp discipline Regular checking of Wooqer People management Build, coach, develop and motivate the team to meet and exceed performance expectations.

Manage and ensure employee satisfaction and retention Ensure People initiatives are as per norms Conduct the final round interviews for selection of staff for all positions at the store Ensure training for store staff on product knowledge, retail standards, customer service and personal grooming are done as per calendar with full attendance Evaluation of brand staffs (incl at the time of recruitment) jointly with CM, from time to time and taking corrective action Monitor and effectively deploy staffing levels as per budgets Ensure On Roll staff availability as per defined Rota guidelines, timings and as per Budgeted norms Ensure Brand Staff availability as per norms in coordination with TCMs Guide Hi Pot staff in their projects Customer service

Monitor high level of service standards Ensure all customer complaints are responded within 24 Hrs and resolved within 72 Hrs TAT at Cash counters, FRA, Alteration are within norms Use tools such as feedback books, mystery shopping and comments on the web for collecting feedback

Review customer feedback to improve efficiency Workplace Services Drive new initiatives in store to maximize efficiency and assist in providing a technologically superior shopping experience to customers

Coordinate with Projects department for smooth renovation exercise, wherever required. Relationship Management Liase with Mall management and local authorities

📌 Business Manager (India)
🏢 Landmark Group
📍 India