Job Description

Function: Sales

Educational Qualification: MBA / Post Graduate

Experience: 2 to 6 years

Desired Competencies

Functional Competencies

Institutional / OOH(Out of Home) / Emerging Channel Experience

Key Responsibilities

Achieve Monthly/Annual Sales Objective

Develop Annual / Quarterly / Monthly Growth Plan and Operational Plan for National Chains
Monthly Objective Setting & creating Annual Business Plan for Key Accounts.
Tracking and Review of Performance
Support and Intervention to ensure smooth deliverables
Align plans with Institutional / OOH(Out of Home) - Head and Regional Teams

Channel Development

Supporting Institutional / OOH(Out of Home) - Head in planning & strategizing the Expansion & Extraction agendas for the year.
Closing TOT's, Negotiating price, Ensuring Sku /Brand readiness, Laying the pipeline for future business.
Ensure Creating of an Annual Business plan with Key customers. Review and track performance
IdentifY Recent Channel Opportunities & growth segments within accounts and execute engagement activities
Relationship Building





Trade Marketing

Device & Execute GTM Plans for New Launches, Restages & priority Sku's.
Ensure profitability by driving sales of Priority Sku's.
Ensure ECOs of brands, width and depth relevant to each sub channel
Devising & Executing best in class VI, execution of consumer promotions, customer engagement activities.

Sales Development

Rolling out Rewards & recognition initiatives for the channel
Regular performance tracking and feedback
Devising & timely roll out of Sales support Energizers to improve Sales.

Operate TOT Budgets & System Adherence

Plan and budget for TOT spends
Ensure spends are within set budgets
Ensure compliance of sales, commercial and planning systems and processes
Ensure compliance of financial hygiene

MI, Tracking and Reporting

Track and report competition activities
Track and report new business opportunities / activation opportunities

Key Result Area

Achieve Monthly Sa

📌 Area Sales Executive (Dhanbad)
🏢 Britannia Industries
📍 Dhanbad