About Aivar
Aivar builds a portfolio of enterprise AI accelerators — Convogent, Velogent, and Kubogent — that help large organizations move from AI ambition to production impact. We sell into complex, multi-persona buying committees across long, considered purchase cycles, which means our marketing must earn credibility with technical, economic, and end-user buyers alike. We are building brand momentum in a fast-moving category, and marketing sits at the center of that effort.

The Role
This is the strategic hub of our marketing. You own how Aivar's industry leading accelerators are positioned and understood in the market — the narrative, the messaging, and the proof — and you turn that into the assets that move deals: accelerator pages, sales enablement, launch materials, and competitive positioning. The collateral is the output; the thinking behind it is the job. You will partner closely with the Senior Director (who owns overall brand strategy), with product and engineering to translate capability into buyer value,



and with sales to sharpen what actually lands in enterprise conversations.

What You'll Own

Positioning & Messaging

Develop and own positioning and messaging for the Convogent, Velogent, and Kubogent accelerators, tailored by buyer persona and vertical.
Translate technical capability into explicit, differentiated business value for technical, economic, and end-user buyers within the committee.
Continuously evolve messaging based on what resonates in live sales conversations and customer feedback.

Sales Enablement
Build enablement that sellers can run independently: pitch narratives, one-pagers, decks, videos, objection-handling guides, battlecards, and ROI framing.
Partner with sales to refine pitch tracks and strengthen deal positioning across long, multi-stakeholder cycles.

Content & Launches
Own accelerator pages and core marketing collateral end-to-end — you write the substance, and brief design and web partners to produce and ship it.
Drive produ

📌 Product Marketing Manager (Bengaluru)
🏢 Aivar Innovations
📍 Bengaluru