1. ROLE MISSION & PURPOSE (THE "WHY")
As a Junior Creative Copywriter at Pattern, you will shape the global visual and written narrative for leading global brands across diverse Amazon marketplaces.
Operating at the intersection of persuasive storytelling and performance marketing, your primary mission is to craft conversion-focused, SEO-optimized copy that captures the unique essence of partner brands (such as Skullcandy, Nestle, Clorox, Kong, Panasonic, and Tumi).
Collaborating closely with Art Directors and the Creative Project Management team, you will translate brand guidelines into high-performing Amazon product listings that drive customer engagement and maximize sales velocity.
2. CORE RESPONSIBILITIES & IMPACT AREAS (THE "WHAT")
A. High-Converting Copywriting & Design Alignment
Collaborative Design-Copy Integration: Partner with Art Directors to draft, iterate, and integrate conversion-centric copy within established visual templates for Amazon listings.
Brand Voice Tailoring: Adapt writing style, tone,
and messaging dynamically to reflect the distinct guidelines and target audiences of highly diverse partner brands.
Listing Optimization: Ensure all copy is technically aligned with Amazon’s guidelines, metadata constraints, and A+ content best practices.
B. Performance Optimization & SEO
Data-Driven Iteration: Collaborate with cross-functional teams to gather market performance insights and refine copy based on behavioral metrics and search performance.
SEO Execution: Apply rigorous search engine optimization principles to maximize natural keyword indexing and listing discoverability.
C. Creative Operations, Quality Assurance & Reporting
Project Health Management: Generate and maintain progress reports detailing project timelines, status updates, task health, and milestone updates.
Quality Control & Compliance: Maintain absolute accuracy, grammar, and brand compliance across all deliverables under tight, quick-paced deadlines.
Leadership &
📌 Creative Copywriter (India)
🏢 Pattern
📍 India