Key Responsibilities

-Social Media Management

* Manage and grow the brand's presence across Instagram, Facebook, LinkedIn, YouTube, and other relevant platforms.

* Create and maintain monthly content calendars aligned with marketing objectives.

* Publish, schedule, and optimize content across social channels.

* Monitor community engagement, comments, and messages, ensuring timely responses.

* Track industry trends, competitor activities, and platform updates.

-Content Creation & Strategy

* Develop engaging content ideas for social media, blogs, email campaigns, and website content.

* Write compelling captions, product copy, campaign messaging, and brand communication.

* Coordinate with designers, photographers, videographers, and influencers to create high-quality content.

* Ensure consistency in brand voice, tone, and messaging across all channels.

-Reels & Video Content

* Plan and execute Instagram Reels, YouTube Shorts, and other short-form video content.

* Participate in content shoots and coordinate content production.

* Identify trending formats, audio, and creative concepts to improve reach and engagement.

-Influencer & Community Management

* Support influencer outreach and collaboration activities.

* Build relationships with creators and brand advocates.

* Manage community engagement initiatives and user-generated content opportunities.

-Analytics & Reporting

* Monitor content and social media performance.

* Prepare weekly and monthly reports on engagement, reach, audience growth, and campaign performance.

* Recommend improvements based on data and insights.

-Requirements





* 1–3 years of experience in Social Media Marketing, Content Creation, or Digital Marketing.

* Strong content writing and communication skills.

* Good understanding of Instagram, Facebook, LinkedIn, and emerging social media platforms.

* Ability to create content calendars and manage multiple projects simultaneously.

* Familiarity with Canva and social media management tools.

* Creative mindset with a robust understanding of digital content trends.

-Preferred Experience

* Experience in FMCG, D2C, E-commerce, Food & Beverage, or Consumer Brands.

* Exposure to influencer marketing and creator collaborations.

* Basic knowledge of SEO, Google Analytics, and Meta Business Suite.

* Photography, videography, or video editing skills will be an added advantage.

-Key Skills

* Social Media Management

* Content Writing & Copywriting

* Content Planning

* Reels & Video Content

* Community Management

* Influencer Coordination

* Analytics & Reporting

* Creative Thinking

* Communication Skills

-Key Performance Indicators (KPIs)

* Follower Growth

* Engagement Rate

* Content Consistency & Quality

* Reach & Impressions

* Organic Website Traffic

* Community Response Time

* Influencer Campaign Performance

* Contribution to Brand Awareness and Sales

Pay: ₹30,000.00 - ₹40,000.00 per month

Benefits:

- Flexible schedule
- Health insurance
- Paid sick time
- Provident Fund

Application Question(s):

- Are you comfortable with Kurla/Chembur location?
- What is your last drawn in hand salary?

Work Location: In person

📌 Senior Executive – Social Media & Content (India)
🏢 Zama Organics
📍 India