Develop and execute a comprehensive social media strategy aligned with the brand s goals tone and positioning Identify target audience personas and tailor platform-specific content strategies Design influencer marketing plans to drive brand awareness engagement and conversions Establish partnerships with influencers who align with the brand s values and target demographics Collaborate with content teams to ensure consistent and high-quality social media posts stories and campaigns Oversee creative execution ensuring posts are on-brand and visually appealing Plan execute and monitor social media campaigns including organic and paid content Manage influencer collaborations including briefing deliverables and timely posting Respond promptly and professionally to user comments queries and concerns on all platforms Foster community engagement and build solid relationships with followers Build and maintain strong relationships with influencers ensuring long-term collaboration Negotiate contracts budgets and deliverables for influencer campaigns Monitor key social media metrics engagement rate follower growth reach impressions etc and influencer campaign ROI Use analytics tools to create detailed performance reports Keep abreast of industry trends and competitor strategies to refine approaches Identify emerging platforms or content trends for early adoption Gather audience and influencer feedback to inform future strategies Use insights from analytics to optimize ongoing campaigns Job Type Full-time Pay From 30 000 00 per month Supplemental Pay Yearly bonus Work Location In person

📌 Social Media Manager (Tamil Nadu)
🏢 Pacific Impex
📍 Tamil Nadu