People & Careers Thomas Langer Appointed Sales Director Germany Published: May 13, 2024 Author: Marc Reynolds Falken Tyre Europe GmbH has announced a key leadership change effective January 2025.

Thomas

Langer will step into the role of Sales Director Germany Replacement, succeeding Jürgen Koch, who will transition to a new role as Consultant Sales Germany for the year. A Seamless Transition in Leadership Thomas Langer, who has been with Falken since 2010, brings over 25 years of tyre industry experience to his new position. Starting as a sales representative for Bavaria and Saxony/Thuringia, he rose to the role of Regional Sales Manager for Southern Germany in 2018.

His extensive knowledge of sales management, customer relationship building, and market analysis positions him perfectly to take on this critical role. Over the past year, Langer and outgoing Sales Director Jürgen Koch have worked closely to ensure a smooth handover of responsibilities. Their collaboration underscores Falken’s commitment to maintaining continuity and excellence in its sales operations.

Jürgen

Koch’s Continued Contribution While stepping down from his position as Sales Director, Jürgen Koch will remain with Falken in an advisory capacity as Consultant Sales Germany throughout 2025. This transition allows Falken to benefit from Koch’s wealth of experience and maintain the strength of its sales strategy. Focus on Growth and Customer Relationships In his current role, Langer will be responsible for overseeing the entire sales process to meet Falken’s ambitious growth and sales targets.

This includes managing the sales team, nurturing key customer relationships, and driving the brand’s market position. Reporting directly to Managing Director Markus Bögner, Langer will play a vital role in shaping Falken’s future.

Thomas Langer Expressed His Enthusiasm For The Opportunity, Saying:



“I am very much looking forward to the new challenges and am determined to further consolidate the position of the Falken brand on the market together with our dedicated sales team and our valued customers. Our goal is to strengthen the partnership with our customers and achieve lasting success together as a team.” A Proven Leader in the Tyre Industry With more than two decades of experience in the tyre trade, Langer’s expertise spans sales management, customer engagement, and strategic market development. His leadership is expected to enhance Falken’s partnerships with customers and drive long-term success. ‍ Disclaimer: This content may include forward-looking statements. Views expressed are not verified or endorsed by Tyre News Media. Let's Shape the Future of the Tyre Industry Together Whether you're launching a product, sharing innovation, supporting sustainability initiatives or looking to engage with the global tyre industry. Contact us ADVERTISEMENT Latest News Market Intelligence Bio-Based Feedstocks Open New Route to Rubber Decarbonisation People &

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