About the Role We are looking for a Social Media Marketing Executive who is passionate about content, understands how different platforms work, and is ready to take ownership of brand presence across social media. The ideal candidate has handled 2 to 3 brands at a time, knows how to plan and execute a content calendar, and can deliver good quality work consistently. This is a great opportunity for someone early in their career who wants to grow fast in a multi-brand, multi-industry environment.
Role Details • Job Title: Social Media Marketing Executive • Employment Type: Full-Time • Experience Required: 1 to 2 Years • Brands Managed: 2 to 3 simultaneously • Reporting To: Social Media Marketing Manager Key Responsibilities • Create and manage monthly social media content calendars for 2 to 3 brands across platforms such as Instagram, Facebook, LinkedIn, and Twitter/X.
- Write engaging captions, develop content briefs for designers, and assist in producing short-form videos, reels, and stories.
- Maintain a consistent brand voice and visual identity across all social media accounts.
- Schedule and publish content using social media management tools in a timely manner.
- Monitor comments, messages, and audience interactions and respond or escalate as needed.
- Keep up with social media trends, platform updates, and what is working in the industry.
- Track basic performance metrics such as reach, impressions, engagement rate, and follower growth and share regular reports.
- Coordinate with designers and other team members to ensure content is ready on time.
- Support in ideating and executing campaign ideas for product launches, events, or brand moments.
Requirements • 1 to 2 years of hands-on experience in social media marketing.
- Experience managing 2 to 3 brand accounts at the same time.
- Exposure to at least 2 different industries is preferred.
- Valuable writing and communication skills with an eye for what performs well on social media.
- Familiarity with social media scheduling tools such as Buffer, Hootsuite, or Meta Business Suite.
- Basic understanding of social media analytics and how to read performance data.
- Ability to work on multiple tasks and meet deadlines without compromising on quality.
- An active personal social media presence that shows creative thinking and platform awareness — this is mandatory.
- A self-starter attitude with the ability to take initiative and work with minimal supervision. Good to Have (Bonus Points) • Experience working with international brands or audiences.
- Basic knowledge of paid social media advertising on Meta or LinkedIn.
- Prior experience at a digital marketing or creative agency.
- Familiarity with Canva or basic design tools for quick content edits.
- Experience working with influencers or managing brand collaborations.
What We Offer • Exposure to multiple brands and industries from day one.
- A learning environment where you will grow quickly.
- Creative freedom to bring recent ideas to the table.
- A supportive team that values initiative and fresh thinking.
📌 Social Media Marketing Specialist (Mumbai)
🏢 Arcot Group
📍 Mumbai
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