We are looking for a strategic and execution-driven Product Marketer with strong expertise in SEO, performance marketing, product communication, and lead generation. The ideal candidate should have experience in SaaS products, understand consumer-style B2B marketing approaches, and be comfortable leading a team while working cross-functionally across product, sales, and content.

Key Responsibilities

- Develop clear product positioning, messaging, and value propositions.

- Create and manage SEO strategies to improve organic growth and search rankings.

- Plan and execute multi-channel marketing campaigns across paid, organic, email, social, and product channels.

- Drive lead generation by optimizing funnels, landing pages, CTAs, and conversion journeys.

- Manage and optimize performance marketing campaigns (Google Ads, Meta Ads, LinkedIn Ads).

- Apply D2C-style consumer thinking to build user-centric, relatable marketing communication.

- Work closely with product teams for GTM planning, feature launches, and product adoption initiatives.

- Conduct in-depth market and competitor research to identify gaps and new opportunities. Create or collaborate on marketing assets like blogs, case studies, product pages, and landing pages.

- Track, measure,



and report campaign performance and product marketing KPIs. Collaborate with sales teams to improve lead quality, lead flow, and conversion rates.

- Manage, mentor, and guide a small marketing team to ensure timely execution.

- Identify and explore new channels, tools, and strategies for product growth.

Requirements

- 5+ years of experience in Product Marketing / Growth Marketing / Digital Marketing roles.

- Strong understanding of SEO, performance marketing, and lead generation workflows.

- Proven experience working with SaaS, or tech-based products.

- Previous experience in Product Led Growth

- Ability to translate complex product features into straightforward, outcome-driven messaging.

- Strong analytical mindset with a good understanding of marketing metrics and attribution.

- Experience handling or mentoring a small marketing team.

- Excellent communication, storytelling, and strategic thinking skills.

Preferred Skills

- Familiarity with tools like HubSpot, Google Analytics, SEMrush/Ahrefs, Mixpanel, Notion, Zapier, etc.

- Experience with product-led growth activities.

- Ability to balance creativity with data-driven decision-making.

Skills: lead generation,campaigns,product marketing,seo

📌 Product Marketing Manager (Jaipur)
🏢 Euphoria Dreamcast
📍 Jaipur