Job Title: PPC Executive Location: Delhi, India Company: Web Infomatrix About Us Web Infomatrix is a premier digital marketing agency dedicated to creating impactful and results-oriented solutions for our clients. We pride ourselves on delivering innovative strategies that drive growth and success. We are on the lookout for a talented PPC Executive to join our vibrant team and play a key role in managing and optimizing our paid advertising campaigns.

Position Overview We are seeking a highly motivated and detail-oriented PPC Executive to manage and enhance our pay-per-click (PPC) campaigns across various platforms. The ideal candidate will have hands-on experience in creating, monitoring, and optimizing PPC campaigns, with a strong understanding of digital advertising and analytics. You will work closely with our marketing team to drive traffic, generate leads, and achieve our clients' business goals.

Key Responsibilities Campaign Management: Create, manage, and optimize PPC campaigns on platforms such as Google Ads, Bing Ads, Facebook Ads, and LinkedIn Ads.

Keyword Research: Conduct thorough keyword research to identify and target high-performing keywords for ad campaigns.

Ad Creation: Develop compelling ad copy and creative for various platforms, ensuring alignment with campaign goals and audience targeting.

Bid Management: Monitor and adjust bids to maximize ROI and meet campaign objectives within budget constraints.

Performance Analysis: Analyze campaign performance data, generate reports, and provide actionable insights to improve ad effectiveness and drive better results.

A/B Testing: Implement and manage A/B testing strategies to optimize ad performance and conversion rates.

Audience Targeting:



Utilize audience targeting features to reach the most relevant and high-value prospects.

Competitor Analysis: Conduct competitor research to identify trends and opportunities for competitive advantage in PPC advertising.

Budget Management: Oversee and manage PPC budgets to ensure cost-efficiency and adherence to financial targets.

Collaboration: Work with the marketing team to integrate PPC strategies with broader marketing initiatives and campaigns.

Requirements Experience: Minimum of 2-4 years of experience in managing PPC campaigns with a proven track record of successful results.

Technical Skills: Proficiency in PPC platforms such as Google Ads, Bing Ads, Facebook Ads, and LinkedIn Ads.

Analytical Skills: Strong analytical abilities with experience using tools like Google Analytics and other PPC tracking and reporting tools.

Creativity: Ability to create engaging and effective ad copy and visuals that resonate with target audiences.

Attention to Detail: Keen attention to detail with strong organizational and time-management skills.

Communication: Excellent verbal and written communication skills for effective client interaction and team collaboration.

Education: Bachelor’s degree in Marketing, Business, or a related field is preferred.

What We Offer Market-competitive salary: Attractive salary package based on experience.

Benefits: Comprehensive health insurance, retirement plans, and other employee perks.

Career Growth: Opportunities for professional development and career advancement.

Dynamic Environment: A collaborative and innovative work environment with a supportive team.

How To Apply Interested candidates should submit their resume, cover letter, and any relevant portfolio or work samples to [email protected]. Please include “PPC Executive Application – [Your Name]” in the subject line.

📌 PPC Executive (Delhi)
🏢 Web Infomatrix
📍 Delhi