About ZOCA

ZOCA is an AI-powered marketing platform built for the beauty and wellness industry helping salons, spas, and wellness centres grow smarter with automation, intelligent engagement, and data-driven campaigns. Backed by Accel, were a fast-moving, product-first team on a mission to redefine how local beauty businesses market themselves.

The Role

Were looking for a sharp, hands-on Performance Marketer who can own ZOCAs marketing charter end-to-end. Youll be joining a growing team and taking full ownership of ZOCAs SEO and performance marketing engine. This is a builders role youll be expected to get into the weeds, run campaigns yourself, and drive measurable growth from day one.

What You ll Own

SEO

Build and execute a full SEO strategy keyword research, on-page optimisation, content planning, and technical SEO

Drive organic traffic growth through a consistent content calendar (blogs, landing pages, case studies)

Track rankings, monitor competitors, and continuously improve search visibility

Work with the product and tech team to ensure the website is optimised for crawlability and performance

Performance Marketing

Plan and run paid campaigns across Google, Meta, and LinkedIn owning budgets, bidding, targeting, and creative briefs

Optimise for CAC and ROAS; build and iterate on landing pages to improve conversion rates

Run A/B tests across ads, copy,



and creative; turn insights into action quickly

Set up and own the performance marketing stack tracking, attribution, dashboard

What We re Looking For

2+ years of experience in a growth, digital, or performance marketing role

Proven track record with SEO (content + technical) and paid media (Google Ads, Meta Ads)

Strong analytical mindset comfortable with GA4, GSC, Ahrefs/SEMrush, and Meta/Google Ads Manager

Bias for action: you don t wait for a brief, you write the brief

Good with words you can write crisp ad copy and explicit content without a copywriter on speed dial

Experience working cross-functionally with product, sales, and design teams

Familiarity with CRM/marketing automation tools (HubSpot, Mailchimp, or similar) is a bonus

Why ZOCA

You ll own a charter from day one no layers, no committee sign-offs

Direct access to the founding team and fast feedback loops

Work at the intersection of AI and a sector that s genuinely underserved by great technology A team that takes the work seriously, but not themselves

Disclaimer : This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 Performance Marketer (Bengaluru)
🏢 Zoca Cafe
📍 Bengaluru