About ZOCA

ZOCA is an AI-powered marketing platform built for the beauty and wellness industry — helping salons, spas, and wellness centres grow smarter with automation, intelligent engagement, and data-driven campaigns. Backed by Accel, we're a fast-moving, product-first team on a mission to redefine how local beauty businesses market themselves.

The Role

We're looking for a sharp, hands-on Performance Marketer who can own ZOCA's marketing charter end-to-end. You'll be joining a growing team and taking full ownership of ZOCA's SEO and performance marketing engine. This is a builder's role — you'll be expected to get into the weeds, run campaigns yourself, and drive measurable growth from day one.

What You’ll Own

SEO

- Build and execute a full SEO strategy — keyword research, on-page optimisation, content planning, and technical SEO
- Drive organic traffic growth through a consistent content calendar (blogs, landing pages, case studies)
- Track rankings, monitor competitors, and continuously improve search visibility
- Work with the product and tech team to ensure the website is optimised for crawlability and performance

Performance Marketing

- Plan and run paid campaigns across Google, Meta, and LinkedIn — owning budgets, bidding, targeting, and creative briefs




- Optimise for CAC and ROAS; build and iterate on landing pages to improve conversion rates
- Run A/B tests across ads, copy, and creative; turn insights into action quickly
- Set up and own the performance marketing stack — tracking, attribution, dashboard

What We’re Looking For

- 2+ years of experience in a growth, digital, or performance marketing role
- Proven track record with SEO (content + technical) and paid media (Google Ads, Meta Ads)
- Solid analytical mindset — comfortable with GA4, GSC, Ahrefs/SEMrush, and Meta/Google Ads Manager
- Bias for action: you don’t wait for a brief, you write the brief
- Good with words — you can write crisp ad copy and clear content without a copywriter on speed dial
- Experience working cross-functionally with product, sales, and design teams
- Familiarity with CRM/marketing automation tools (HubSpot, Mailchimp, or similar) is a bonus

Why ZOCA

- You’ll own a charter from day one — no layers, no committee sign-offs
- Direct access to the founding team and fast feedback loops
- Work at the intersection of AI and a sector that’s genuinely underserved by great technology
- A team that takes the work seriously, but not themselves

📌 Performance Marketer (Bengaluru)
🏢 ZOCAAI Technologies
📍 Bengaluru