About The Company InfoCorner Solutions is a growing digital services company focused on helping organizations improve their online presence and performance. The team works with clients across various industries to design data-driven marketing strategies and implement effective advertising campaigns.

InfoCorner Solutions values collaboration, continuous learning, and measurable results. Team members are encouraged to experiment, optimize, and share insights that drive client success. The company supports remote work and flexible arrangements to attract skilled professionals from diverse locations.

About The Role This is a part-time, remote role focused on managing Meta (Facebook/Instagram) and Google Ads campaigns for a range of clients. The primary responsibilities include setting up and optimizing ad campaigns, conducting detailed keyword and audience research, and monitoring performance metrics across multiple platforms.

The successful candidate will create compelling ad copy and basic visual concepts, adjust bids and budgets effectively, and perform A/B testing to enhance click-through and conversion rates. Additionally, the role involves preparing concise and insightful performance reports, recommending strategic improvements, and collaborating closely with account managers or other team members to ensure campaigns align with client goals. The position requires a proactive approach, independent work ethic, and a strong focus on achieving measurable outcomes within specified budgets.

Qualifications

- Proficiency in managing Meta Ads (Facebook and Instagram) and Google Ads, including campaign setup, audience targeting, and budget management.
- Experience with performance analysis and optimization, utilizing key metrics such as CTR, CPC, CPA, ROAS, and conversion rate to refine and improve campaigns.
- Ability to craft clear, persuasive ad copy and collaborate on basic creative assets that adhere to brand guidelines and campaign objectives.
- Strong skills in keyword research,



audience segmentation, and A/B testing to enhance relevance and campaign effectiveness.
- Comfort with analytics tools such as Google Analytics or similar platforms, along with experience in using reporting dashboards to present insights and strategic recommendations.
- Excellent organizational and time-management skills, with prior experience working remotely and managing multiple campaigns or clients simultaneously.
- Effective written and verbal communication skills, with a collaborative approach to working with internal teams and clients.
- Relevant experience in digital marketing or paid advertising. A degree or certification in marketing, business, or related fields is considered an advantage.

Responsibilities The key responsibilities for this role include managing and optimizing advertising campaigns across Meta and Google platforms to meet client objectives. This involves setting up new campaigns, selecting appropriate audiences, and establishing budgets that align with client goals. Regular performance monitoring and analysis are essential to identify opportunities for improvement. The candidate will perform keyword research and audience segmentation to refine targeting strategies, ensuring ads reach the most relevant users. Creating compelling ad copy and basic visual assets that resonate with target audiences is a core task, alongside conducting A/B tests to determine the most effective ad variations. Monitoring campaign performance metrics such as CTR, CPC, CPA, ROAS, and conversion rates is vital for ongoing optimization.



The role requires preparing clear and concise performance reports that highlight key insights and recommend strategic adjustments. Collaborating with account managers and creative teams ensures campaigns are aligned with client branding and objectives.

The candidate should also stay updated with the latest trends and best practices in digital advertising to continuously improve campaign effectiveness. Effective communication, proactive problem-solving, and maintaining a results-oriented mindset are critical to success in this role.

Benefits At InfoCorner Solutions, we value our team members and offer a range of benefits designed to support their professional growth and work-life balance. As a remote-based organization, we provide flexible working hours to accommodate diverse schedules and locations.

Opportunities for ongoing learning and development are encouraged, including access to industry webinars, courses, and certifications. Employees enjoy a collaborative and innovative work environment where their contributions are recognized and valued. Competitive compensation packages are offered, along with performance-based incentives.

Additionally, team members have access to a variety of tools and resources to facilitate effective remote work, including communication platforms, project management tools, and technical support.

Equal Prospect

InfoCorner Solutions is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, ethnicity, gender, age, sexual orientation, disability, religion, or any other protected characteristic.

We believe that diverse perspectives and backgrounds foster innovation and drive better results for our clients and our team. All qualified candidates are encouraged to apply and will receive consideration for employment without regard to any protected status.

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