About us:

The global hiring revolution is shaping a future where talent can thrive everywhere, driving innovation and progress on a global scale.

Multiplier is at the forefront of this change. By removing barriers and simplifying global hiring, we’re creating a level playing field where businesses and individuals – (like you) – can compete, grow, and succeed, regardless of geography.

Multiplier empowers companies to hire, onboard, manage, and pay talent in 150+ countries, quickly and compliantly. Our mission is to build a world without limits, where ambitious businesses can look beyond borders to build their global dream teams.

Our unified employment platform, complete with world-class EOR, AOR and Global Payroll products, means it has never been easier to seize the global hiring prospect.

We’re backed by some of the best in the business, (Sequoia, DST, and Tiger Global), are led by industry-leading experts, scaling fast, and seeking brilliant like-minded enthusiasts to join our team. The future is borderless. Let’s build it together.

Key Responsibilities

End-to-End Lead Lifecycle Management

- Experience auditing, optimizing, or redesigning the end-to-end MQL handoff and follow-up process across Marketing and Sales. Partner with the Analytics team to develop operational dashboards that provide end-to-end funnel visibility, proactively identify conversion leakages and bottlenecks, and establish data-driven review cadences with Marketing and Sales leadership to improve conversion rates and overall funnel performance.
- Strategies and program manage lead and account scoring model by leveraging platforms such as Factor.ai , 6 sense to capture intent and platform account life cycle stages

Marketing Performance & Analytics





- Experience in defining and tracking marketing KPIs aligned to pipeline, revenue, and business growth.
- Own the marketing performance measurement strategy and partner with the Analytics team to develop executive dashboards.
- Also, drive the development of a suite of marketing dashboards that provide visibility into campaign performance, funnel conversion, pipeline, and ROI, enabling data-driven decision-making and strategic recommendations to improve marketing effectiveness.

Budget & Resource Planning

- Partner with marketing leadership to plan and monitor marketing budgets.
- Improve visibility into marketing spend, ROI, and resource allocation.
- Support forecasting and investment decisions using performance data.

Process Design & Optimization

- Experience designing and implementing a campaign architecture from scratch or revamping an existing framework by partnering with cross-functional stakeholders. Define and standardize campaign hierarchy, campaign types, naming conventions, UTM taxonomy, attribution models, and reporting standards to enable consistent measurement of marketing performance, pipeline contribution, and ROI across all marketing programs.
- Design, document, and continuously improve marketing processes to increase efficiency and consistency.
- Establish governance for campaign planning, execution,



lead management, and reporting.
- Identify bottlenecks and implement process improvements across the marketing organization.

What This Role Will Not Own

- Day-to-day administration of marketing automation platforms
- CRM configuration or technical implementation.
- Building workflows, integrations, or automation.
- Managing website development or technical SEO.
- Email production or campaign execution.

Ideal Candidate

- Experience in Marketing technology ecosystems such as Hubspot, Salesforce, Factor.ai or equivalent, Make.com/Zapier, Lean Data (or equivalent), Zoominfo, ChatGPT, Claude, Bizible
- 7 + years of experience in Marketing Operations, Revenue Operations, GTM Operations or Marketing Strategy within a B2B SaaS organization.
- Proven experience designing scalable marketing processes and operational frameworks.
- Strong understanding of demand generation, pipeline management, attribution, and marketing measurement.
- Experience partnering with senior marketing and sales leadership.
- Exceptional analytical, project management, and stakeholder management skills.
- Experience leading cross-functional initiatives

Nice-to-Have

- Experience working in high-growth B2B SaaS organizations.
- Experience operating in a performance-driven environment where marketing is accountable for pipeline targets, with marketing incentives or commissions tied to business outcomes, is a strong plus
- Nice to have: Prior hands-on experience as a HubSpot Administrator or in Marketing Automation.
- Big plus: HubSpot certifications
- Exposure to GTM planning, account-based marketing (ABM), and global marketing operations.

📌 Marketing Operations Manager (Bengaluru)
🏢 Multiplier
📍 Bengaluru