06 Aug
|
Furhour
|
Bengaluru
About Furhour: Furhour is an early-stage pet-tech startup building Bangalore’s leading hyperlocal pet-care marketplace. We connect pet parents with trusted local service providers—including top veterinarians, grooming salons, pet boarders, and professional walkers—while fostering a vibrant local pet parent community.
About the Role: We are looking for a hands-on Marketing Manager (GTM & Performance) to lead our launch strategy, build our brand presence, and drive demand across Bangalore. You will own our marketing engine end-to-end—from digital content and social media strategy to partner co-marketing and real-world field activations.
What You Will
Own
GTM & Strategy: Develop and execute Furhour's overall marketing strategy across digital and offline channels.
Social & Content: Own our social media presence—content planning, scheduling, and community engagement across Instagram and LinkedIn and other platforms.
Hyperlocal Growth: Plan and run hyperlocal campaigns to drive app downloads and brand awareness across key Bangalore areas.
Brand Partnerships: Identify and execute brand partnership and collaboration opportunities with pet stores, clinics, and local brands.
Performance Marketing: Lead performance marketing initiatives and track ROI on all campaigns.
Community Building: Build and grow Furhour's pet parent community across online platforms and offline events.
Team Leadership: Manage, mentor, and guide Marketing Interns to execute daily field distribution and activations.
Analytics & Reporting: Report weekly on marketing metrics, user acquisition growth, and campaign performance to leadership.
Who We Are Looking For:
Must-Have Qualifications:
Bachelor's degree or equivalent practical experience in Marketing, Communications, or Business.
2+ years of hands-on experience in growth marketing, brand management, social media strategy, or startup launch execution.
Demonstrated track record of planning and executing end-to-end digital and offline marketing campaigns from scratch.
Exceptional written and verbal communication skills—you craft content that connects across Instagram and LinkedIn.
Based in or willing to relocate to Bangalore with the ability to conduct on-ground field activations across key city hubs.
Preferred Qualifications
Prior experience working in an early-stage consumer tech, hyperlocal marketplace, or quick-growing startup environment.
Experience directly managing or mentoring interns and field marketing volunteers.
Analytical skills with experience tracking conversion metrics, CAC, ROI, and app acquisition funnels.
Deep personal passion for pets, pet care, or active involvement in local pet parent communities.
Compensation & Career Progression:
We are looking for an ambitious operator who wants to build with us from Day 0 and share directly in our growth upside:
Phase 1 (Pre-Revenue / Launch): Fixed base compensation of ₹15,000 / month.
Phase 2 (Milestone-Linked Scaling): Once Furhour starts generating revenue, we will jointly define and agree on a revenue milestone. Upon achieving that milestone, your compensation will formally scale to ₹40,000 – ₹50,000 / month.
? Location: Bangalore (Hybrid / Field)
⏳ Start Date: Immediate
#BangaloreJobs #MarketingJobs #GrowthMarketing #StartupHiring #Petcare #BangaloreStartups
📌 Marketing Manager (GTM & Performance) (Bengaluru)
🏢 Furhour
📍 Bengaluru