POSITION NAME -KEY ACCOUNTS MANAGER-KAM-VET

DIVISION/TEAM ---INABA Foods/INDIA TEAM

REPORTS TO--COUNTRY HEAD/BUSINESS HEAD The Key Account Manager will be responsible for driving sales growth, strengthening relationships with key retailers, expanding product distribution, and ensuring superior execution of business plans. The role focuses on achieving sustainable revenue growth while enhancing brand visibility and customer satisfaction across assigned accounts and technical support

Key Responsibilities

Business Development

Develop and execute annual business plans for assigned key accounts.

Achieve monthly, quarterly, and annual sales targets.

Drive volume growth through distribution expansion and increased product penetration.

Identify new business opportunities within Key Stores, specialty pet stores, veterinary channels, and Omni Channels.

Key Account Management

Manage product listings and digital content quality.

Build and maintain strong relationships with key retail partners.

Conduct regular business reviews with customers.

Negotiate commercial terms, promotions, and annual agreements.

Ensure timely execution of Joint Business Plans (JBPs).

Sales & Distribution & Technical Support

Expand product listings across all relevant categories.

Improve product availability and reduce out-of-stock situations.

Monitor stock levels and coordinate replenishment with supply chain teams.

Ensure successful launch of recent products across key accounts.

Develop, execute and monitor technical knowhow about products, deliverables , training both internal and external audience

Trade Marketing & Execution

Plan and execute promotional campaigns and seasonal activities.

Coordinate in-store activations, sampling programs, and product demonstrations.

Ensure deployment of POSM to improve brand visibility.

Monitor execution quality across all customer outlets.

Category Development

Work closely with customers to grow the pet food category.





Recommend category growth initiatives using market insights.

Analyze consumer buying behavior and sales trends.

Support customers with merchandising recommendations.

Financial Management

Manage trade investments within approved budgets.

Monitor account profitability and return on investment.

Ensure timely collection of receivables.

Forecast monthly sales accurately.

Cross-functional Coordination

Work closely with Ecom, Marketing, Supply Chain, Finance, and Customer Service teams.

Ensure smooth order processing and timely deliveries.

Coordinate product launches and promotional activities.

Reporting & Analytics

Prepare weekly and monthly sales reports.

Analyze sales performance and market trends.

Track KPIs and recommend corrective actions.

Maintain accurate sales forecasts.

Key Performance

Indicators (KPIs)

Achievement of sales and volume targets

Distribution expansion, Forecast accuracy

Product availability (%), Promotion execution compliance

Market share growth

Account profitability

Qualifications

B.V.Sc and AH .Bachelor's degree in Veterinary Science and Animal Husbandry.

MBA preferred.

Experience

5–8 years of sales experience in FMCG, pet food, consumer healthcare, or premium consumer products, Animal Health

Experience in key account management and business planning is preferred.

Skills & Competencies

Strong negotiation and influencing skills

Relationship management

Commercial and financial acumen

Sales planning and forecasting

Analytical and problem-solving abilities, Data-driven decision-making

Excellent communication and presentation skills

Proficiency in Microsoft Excel and PowerPoint

Ability to travel extensively

Success Profile The ideal candidate is a results-oriented sales and technical professional with a strong understanding of key account management and category development. Passionate about building long-term customer partnerships, driving distribution and volume growth, and delivering profitable business expansion through excellent execution and collaboration.

📌 KEY ACCOUNTS MANAGER-VET (Pune)
🏢 INABA FOODS
📍 Pune