About The Company LAL is a leading name in the FMCG industry, renowned for delivering quality products and innovative solutions to consumers across various markets. With a strong focus on customer satisfaction and operational excellence, LAL has established a reputable presence in the industry.

Our commitment to growth and adaptability has enabled us to stay ahead of market trends, leveraging technology and strategic partnerships to expand our reach. We pride ourselves on fostering a dynamic work environment that encourages professional development, collaboration, and innovation, making us a preferred employer in the FMCG sector.

About The Role We are seeking an experienced Key Account Manager specializing in Quick Commerce to join our team in Bangalore. The ideal candidate will play a pivotal role in driving our brand’s growth across major Q-commerce platforms such as Big Basket, Jio Mart, Blinkit, Zepto, Instamart, and similar platforms. This role involves managing end-to-end relationships with these platforms, ensuring optimal product visibility, availability, and sales performance.

The Key Account

Manager will work closely with cross-functional teams to develop strategic plans, execute promotional activities, and analyze performance metrics to identify growth opportunities. This position offers an exciting prospect to be at the forefront of the rapidly evolving quick commerce landscape, contributing directly to the company's expansion and success in digital retail channels.

Qualifications The ideal candidate should possess a minimum of 2-3 years of experience managing accounts on Q-commerce platforms such as Blinkit, Zepto, Instamart, or similar. A strong understanding of e-commerce operations, platform analytics,



and consumer behavior is essential.

Candidates should demonstrate excellent communication, negotiation, and interpersonal skills to build and maintain strategic relationships. Proficiency in Excel, reporting tools, and data analysis is required to monitor performance and derive actionable insights. Prior experience in the FMCG industry is highly preferred.

The candidate must be self-driven, target-oriented, highly organized, and capable of managing multiple priorities effectively. A proactive approach to identifying new platform opportunities and expansion routes within the quick commerce ecosystem is also essential.

Responsibilities

- Manage and nurture business relationships with Q-commerce platforms including Blinkit, Zepto, Instamart, among others.
- Drive sales growth, enhance product visibility, and optimize product placement across all partner platforms.
- Plan, develop, and execute promotional campaigns, special offers, and seasonal launches to maximize sales and brand exposure.
- Coordinate with internal teams such as marketing, supply chain, and finance to ensure smooth operations, timely deliveries, and alignment of strategic goals.
- Analyze sales data, platform performance metrics, and consumer insights to identify areas for growth and improvement.
- Negotiate annual business plans, margins,



trade terms, and promotional support with platform stakeholders.
- Maintain accurate forecasts and stock planning to meet demand and avoid stockouts or overstock situations.
- Ensure robust brand representation by optimizing content, creative inputs, and platform-specific branding strategies.
- Identify new platform opportunities and expansion routes within the quick commerce ecosystem to increase market penetration.

Benefits At LAL, we offer a comprehensive benefits package designed to support our employees' well-being and professional growth. Our employees enjoy a competitive salary structure, performance-based incentives, and opportunities for career advancement. We promote a healthy work-life balance with a 6-day work week and a supportive work environment that encourages innovation and collaboration. Additional benefits include health insurance, employee development programs, and a vibrant corporate culture that values diversity and inclusion. We are committed to providing a workplace where employees can thrive, learn, and contribute meaningfully to our shared success.

Equal Opportunity

LAL is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, religion, gender, age, sexual orientation, disability, or any other protected characteristic.

We believe that diverse teams foster innovation, improve decision-making, and drive better business outcomes. All qualified candidates are encouraged to apply and will be considered solely based on their skills, experience, and qualifications.

📌 Key Account Executive -Quick Commerce (India)
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