Intern Retail Marketing (BTL & ATL)

Location: Bangalore (Corporate Office)

Work Mode: On-site (Not a remote role)

Brand: Helios & Titan World

Duration: 4 Months

Role Overview

We are looking for a proactive and detail-oriented Retail Marketing Intern to support the planning and execution of BTL and ATL initiatives across Helios and Titan World stores. This role offers hands-on exposure to retail marketing, from ideation to on-ground execution.

Key Responsibilities

- Activation Planning & Ideation
- Support in conceptualising in-store activations and thematic campaigns for

upcoming months
- Assist in building forward-looking monthly and quarterly plans
- Campaign Calendar Management
- Help create and maintain a structured quarterly marketing calendar (BTL & ATL)
- Track timelines and ensure alignment with execution schedules
- Vendor & Agency Coordination
- Identify and shortlist vendors/agencies for campaign execution
- Coordinate for briefings, follow-ups, and timely delivery of requirements
- Cross-functional Collaboration
- Engage with Regional Teams, ABMs,



and Store Teams to gather inputs prior to

execution
- Ensure clarity and alignment on activation requirements
- Execution & Follow-ups
- Support the rollout of campaigns and in-store activations
- Follow up post-activation for feedback and basic performance tracking

Skills & Qualifications
- Basic proficiency in Microsoft Excel (tracking sheets, simple reporting)
- Solid communication and coordination skills

Sensitivity: Internal
- Good organisational ability and attention to detail
- Interest in retail marketing, events, and brand activations
- Proactive attitude with the ability to manage multiple tasks

What You’ll Gain
- Exposure to end-to-end retail marketing (ATL & BTL)
- Hands-on experience in campaign planning, vendor management, and execution
- Opportunity to work closely with cross-functional teams and retail networks
- Real-time understanding of store-level marketing and consumer engagement

📌 Intern Retail Marketing Helios (Bengaluru)
🏢 Titan Company
📍 Bengaluru