About The Company Lascade is an innovative technology company dedicated to delivering cutting-edge software solutions that empower businesses and individuals worldwide. With a focus on user-centric design and advanced functionalities, Lascade strives to stay at the forefront of digital transformation.

Our team is composed of passionate professionals committed to creating impactful products that enhance productivity, foster creativity, and drive growth. As a growing organization, we prioritize a team-oriented and inclusive work environment, encouraging continuous learning and development to ensure our employees thrive both personally and professionally.

About The Role The Influencer Marketing & Outreach Specialist at Lascade will play a pivotal role in expanding our brand presence through strategic partnerships with content creators, influencers, and niche communities across various digital platforms. This role requires a creative and relationship-driven individual who understands the dynamic landscape of social media and influencer marketing.

The successful candidate will be responsible for identifying suitable creators, developing long-term collaborations, and executing impactful campaigns that align with our brand objectives. You will work closely with cross-functional teams, including creative, marketing, and product teams, to develop compelling content strategies and ensure measurable campaign success. This position offers an exciting opportunity to shape our influencer marketing initiatives on a global scale, directly impacting brand visibility and customer engagement.

Qualifications

- 2–5 years of experience in Influencer Marketing, Creator Partnerships, Community Growth, or Digital Marketing.




- Demonstrated ability to build and maintain strong relationships with creators and influencers across multiple platforms.
- Excellent communication, negotiation, and interpersonal skills.
- Proven experience managing multiple campaigns simultaneously with a strategic approach.
- Strong project management and organizational skills to handle campaign timelines, deliverables, and reporting.
- Analytical mindset with the ability to interpret campaign metrics and optimize strategies accordingly.
- Familiarity with social media platforms such as YouTube, Instagram, TikTok, LinkedIn, and X (Twitter).
- Knowledge of influencer discovery, campaign management tools, and affiliate/ambassador programs is a plus.

Responsibilities

- Identify and establish relationships with relevant content creators, influencers, and niche communities across multiple platforms.
- Plan, develop, and execute influencer marketing campaigns tailored to specific product goals and target audiences.
- Source micro, mid-tier, and large-scale creators to ensure diverse and effective campaign outreach.
- Negotiate terms, deliverables, timelines, and budgets with creators to ensure mutually beneficial collaborations.
- Manage the entire lifecycle of influencer campaigns, from initial outreach to final reporting and analysis.
- Develop and nurture long-term partnerships through affiliate and ambassador programs to sustain ongoing collaborations.




- Collaborate with the Creative team to craft campaign briefs, content ideas, and creative strategies.
- Monitor and evaluate campaign performance using key metrics such as conversions, customer acquisition, engagement quality, and ROI.
- Stay updated on emerging social media trends, new platforms, and innovative partnership opportunities.
- Build and maintain a comprehensive database of creators across different industries and regions to facilitate future outreach efforts.

Perks

- Prospect to work with a diverse array of global creators and influencers, expanding your professional network.
- Engage in innovative influencer campaigns for multiple cutting-edge software products.
- Creative freedom to experiment with new campaign ideas and strategies.
- High level of ownership with a direct impact on brand growth and visibility.
- Competitive compensation package and benefits, including health insurance, paid time off, and professional development opportunities.
- Collaborative and inclusive work environment that values diversity and innovation.
- Opportunities for career growth and advancement within a rapidly expanding organization.

Equal Opportunity Lascade is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, ethnicity, gender, age, religion, sexual orientation, disability, or any other protected characteristic.

We believe that diverse perspectives and experiences drive innovation and are essential to our success. All qualified candidates are encouraged to apply, and we look forward to welcoming talented individuals from all backgrounds to our team.

📌 Influencer Marketing Specialist (India)
🏢 FetchJobs.co
📍 India