Company Description 24/7 TFS Luxe Pharmacies LLP is building India’s first lobby-level pharmacy and wellness network tailored for premium residential communities. The company brings pharmacy access, wellness essentials, prescription support, refill assistance, and doorstep delivery directly into high-rise residential societies, starting with Mumbai. Its model integrates physical lobby-level stores, 24-hour availability, pharmacist-led guidance, home delivery, and an upcoming digital ordering platform.

Designed around the idea that healthcare should be closer, faster, and more reliable for families, 24/7 focuses on large residential clusters. The network is currently expanding across Salsette 27, Lodha Park / Signet, and Lodha New Cuffe Parade, with plans to scale across premium communities in Mumbai.

Role Description This is a full-time, in office role based in Mumbai for a Hyperlocal Growth and Performance Marketing Manager. The role involves designing and executing hyperlocal marketing strategies to drive awareness, store footfall, and repeat usage across premium residential communities. The manager will plan and optimize performance marketing campaigns across digital channels, collaborate with community managers and pharmacy teams for lobby activations, and coordinate targeted outreach, events, and partnerships within specific societies.

Day-to-day responsibilities include managing campaign budgets, tracking and analyzing performance metrics, running A/B tests,



and refining acquisition and retention funnels. The role also includes working closely with leadership to develop growth roadmaps, preparing regular performance reports, and ensuring brand consistency across all touchpoints.

Qualifications

Strong skills in performance marketing, including paid search, paid social, and app install or website conversion campaigns.

Experience with hyperlocal or location-based marketing, online-to-offline (O2O) growth strategies, and community-focused campaigns.

Proficiency in analytics tools and dashboards (e.g., Google Analytics, campaign tracking, attribution tools) and comfort with data-driven decision-making.

Ability to plan and execute on-ground marketing initiatives such as society activations, events, and local partnerships.

Background in growth marketing, user acquisition, retention, and CRM or lifecycle marketing is highly beneficial.

Excellent communication, stakeholder management, and collaboration skills, with the ability to work closely with operations and pharmacy teams.

Prior experience in consumer-facing brands, healthcare, retail, or quick commerce is an advantage.

Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.

Comfort working in fast-paced, early-stage environments and willingness to be present at residential communities as needed.

📌 Hyperlocal Growth And Performance Marketing Manager (Mumbai)
🏢 24/7 TFS LUXE PHARMACIES
📍 Mumbai