About The Company At Brands2Be, we are a dynamic and innovative digital marketing agency dedicated to delivering exceptional performance marketing solutions to our clients. With over two decades of experience, we have established ourselves as a trusted partner across diverse industries, including healthcare, real estate, education, financial services, and B2B sectors. Our commitment to excellence and continuous innovation has enabled us to help businesses scale their digital presence and achieve measurable growth.

We pride ourselves on leveraging cutting-edge technology and data-driven strategies to optimize advertising campaigns and maximize return on investment for our clients.

About The Role We are expanding our Google Ads team and seeking a skilled Google Ads Expert to join our talented workforce. This role is ideal for individuals passionate about performance marketing, campaign execution, lead generation, and ongoing optimization. As part of our team, you will be responsible for managing live Google Ads campaigns, implementing innovative strategies, and utilizing our AI-powered platform, AdsIntelli, to enhance campaign performance.

Your expertise will directly contribute to our clients' success by generating quality leads, improving return on ad spend, and reducing cost per lead. This position offers an exciting opportunity to work in a fast-paced environment, collaborate with creative and technical teams, and develop your skills in AI-driven marketing solutions.

Qualifications The ideal candidate will possess 2-3 years of hands-on experience managing Google Ads campaigns across various formats. A solid understanding of Google Search Ads,



Performance Max Campaigns, Display Campaigns, and YouTube Ads is essential. Basic knowledge of Google Analytics 4 (GA4), Google Tag Manager (GTM), conversion tracking, and enhanced conversions is required.

Candidates should demonstrate strong analytical and problem-solving skills, with the ability to interpret data and optimize campaigns accordingly. Effective communication and teamwork skills are vital, along with the ability to manage multiple campaigns simultaneously.

Experience with Meta Ads and familiarity with AI tools for campaign optimization are considered advantageous.

Certifications in Google Ads will be viewed favorably.

Responsibilities Create, manage, and optimize Google Ads campaigns across different formats to meet client objectives.

Monitor campaign performance regularly and implement optimization recommendations to enhance results.

Generate high-quality leads while improving return on ad spend (ROAS) and reducing cost per lead (CPL).

Conduct keyword research, audience targeting, and coordinate ad copy to ensure relevance and effectiveness.

Track conversions accurately and ensure proper campaign measurement for performance analysis.





Analyze campaign data using GA4 and Google Ads reports to identify trends and opportunities for improvement.

Leverage AdsIntelli's AI-driven recommendations to refine campaign strategies and optimize performance.

Prepare detailed performance reports and share actionable insights with clients and internal teams.

Collaborate with creative and content teams to develop compelling campaign assets.

Stay updated with the latest Google advertising features, best practices, and industry trends to maintain a competitive edge.

Advantages Opportunity to work on diverse and impactful campaigns across multiple industries.

Learn from experienced performance marketers and gain exposure to AI-powered campaign optimization tools.

Fast-paced environment that fosters continuous learning and professional growth.

Competitive salary package complemented by performance-based incentives.

Access to cutting-edge technology and tools, including our AI platform, AdsIntelli.

Collaborative and innovative work culture that encourages creativity and initiative.

Potential for career advancement within a rapidly growing organization.

Equal Opportunity Brands2Be is an equal prospect employer committed to fostering an inclusive and diverse workplace. We believe that a diverse team enhances our creativity and innovation, and we welcome applicants from all backgrounds, regardless of race, gender, ethnicity, age, disability, or sexual orientation. We are dedicated to providing a fair and equitable hiring process and ensuring that all employees have equal access to opportunities for growth and development within our organization.

📌 Google Ads Specialist (India)
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📍 India