06 Aug
|
Consuma
|
Bengaluru
The one-line version
Own our content calendar end-to-end. You plan it, make it, ship it, and report on it. Our audience is CMOs and senior marketing leaders at India's largest consumer companies.
About Consuma
Consuma is an AI-powered Rapid Research Platform that takes brands from brief to full report in minutes. We help the biggest consumer companies in the country understand what their consumers actually think, say, and do - at a depth and speed traditional research can't match.
We work with some of India's biggest consumer companies and fastest-moving D2C brands (Coca-Cola, Britannia, Foxtale) and partner with some of the largest agencies like WPP.
That client list is also our content problem, and it's why this role exists: we talk to the sharpest marketing audience in India. Generic content doesn't just underperform with them - it costs us credibility. We need someone who can hold that bar every week.
What you'll own
- The calendar. The full content and social calendar across LinkedIn and our other channels - planning, creation, publishing, distribution, and reporting. It's yours from day one.
- Insight-led content. We sit on consumer data most brands would pay serious money to see. Your job is turning that into content senior marketers stop scrolling for - data stories, POVs, teardowns, and our publication for marketing leaders.
- Campaigns and experiments. You'll work directly with the founders on launches, distribution experiments, and new content formats. What works, we scale; what doesn't, we kill fast.
- The system. As you systemize the calendar, running it should take you ~2 days a week. The rest of your time goes to experiments and bigger swings. This role is designed to grow past its own .
Who this is for
- 1–3 years in content, social, or brand marketing at a consumer startup, D2C brand, or a social-first agency - somewhere you saw real campaigns up close.
- You've been near great work and are done watching. You want the whole thing on your name.
- You have taste. You can tell strong content from filler, and you can match a voice that isn't yours.
You don't need someone to mark up every draft.
- You ship. Weekly, without being chased. High energy is the job.
- You write and post yourself. If your own LinkedIn/Twitter is a ghost town, this probably isn't the fit.
- You use AI tools as leverage and still know the output is your responsibility.
Who this is not for
- People who want a brief handed to them every Monday.
- Performance marketers who want to run ad accounts - that's a different role.
- Anyone who needs three approvals to feel protected hitting publish.
📌 Content and Social Lead (Bengaluru)
🏢 Consuma
📍 Bengaluru