Company Description SBFC Finance Limited, headquartered in Mumbai, is a new-age financial services institution focused on providing credit to small businesses and consumers. Founded in 2017, the company expanded rapidly by acquiring the retail lending book, branch network, and team of Karvy Financial Services Limited. Supported by significant equity infusion from Lyra Partners and Arpwood Partners, SBFC is positioned to leverage technology to serve millions of small businesses across India.

Led by experienced banking professionals Aseem Dhru (CEO) and Mahesh Dayani (Chief Business Officer), the company emphasizes strong underwriting practices, scalable retail lending operations, and technology-driven growth. SBFC offers a energetic environment for professionals interested in building inclusive financial solutions for underserved markets.

Role Description This is a full-time, on-site Business Sales Manager role based in Patna.

The Business Sales

Manager will oversee sales operations for small business and retail loan products, including managing a local sales team, driving customer acquisition, and meeting branch and regional sales targets.

Responsibilities include developing and executing sales strategies, building relationships with channel partners and customers, and ensuring high-quality customer service throughout the lending cycle. The role involves close coordination with credit, operations,



and risk teams to maintain strong underwriting standards and ensure compliance with company policies and regulatory requirements.

The Business Sales

Manager will also monitor market trends, provide performance reporting, and support training and mentoring of sales staff to enhance productivity and effectiveness.

Qualifications

Candidates should possess strong sales and business development skills, including experience in acquiring and managing customers for financial products or services.

Candidates should possess team leadership and people management skills, with the ability to motivate, guide, and evaluate performance of sales staff.

Candidates should possess customer relationship and communication skills, including negotiation, stakeholder management, and the ability to explain financial products clearly.

Candidates should possess analytical and planning skills, such as interpreting sales data, forecasting, and implementing targeted sales strategies.

Candidates should possess operational and compliance awareness, with familiarity in lending processes, documentation, and risk controls.

Bachelor’s degree in business, finance, or a related field is preferred; relevant certifications in sales or financial services are an advantage.

Prior experience in retail lending, SME lending, or banking/NBFC sales, ideally in similar markets, is highly beneficial.

Proficiency in local language and English, along with comfort using digital tools and CRM or lending platforms, will be valuable.

📌 Business Sales Manager (Patna)
🏢 SBFC Finance
📍 Patna