06 Aug
|
Glido Labs
|
New Delhi
06 Aug
Glido Labs
New Delhi
Brand Partnerships & Monetisation
Hybrid / Remote · Delhi
Full-time
Turn our audience into revenue: through the brands who want to reach them.
(A note before we begin: this is not a talent manager role, and it's not about managing creators' careers. If you want to babysit a roster, this isn't it. Your one job is to get our channels monetised: through the collaborations, sponsorships and brand deals only our audience can unlock. If that's what you're great at, please read on.)
The mission We're a new generation creative venture with an ambitious mission: to become the most intelligent and cinematic storytellers for India's ambitious new generation.
We believe most content is noise: it flashes, entertains for a second, and it's gone. We're here to create the signal: stories that stick with you, that give you a recent way of seeing the world, that leave you feeling smarter and more capable than before. Our medium is a new form of AI powered filmmaking that lets us build breathtaking, cinematic worlds to tell those stories.
But technology is only the canvas. We are looking for the artists. We are looking for a Partnerships & Monetisation lead to be a foundational pillar of our growth engine: someone who turns the audiences we build into real revenue.
You don't manage talent; you monetise channels. Your focus is landing the brand collaborations, sponsorships and integrations that make our channels pay for themselves and then some.
What You'll Do
- Monetise channels through collaborations: Source, pitch and close brand deals & sponsorships
- Build and own revenue pipeline: Prospect brands/agencies, build media kits & rate cards
- Structure and deliver deals: Scope deliverables, timelines, pricing, and campaign reporting
- Protect channel fit: Work with content strategists so branded pieces sit naturally inside channels
Must-Have Skills
- Brand Partnerships & Monetisation
- Media Sales & Rate Card Pricing
- Pipeline & CRM Management
- Deal Structuring & Closing
- Commercial Revenue Ownership
Nice to Have
- Existing network of brand CMOs and agency contacts
- Experience monetising creator or publisher audiences specifically
Bonus Points
- Existing network of brand & agency decision makers
- Proven track record carrying and hitting a revenue quota
Payscale Above the market standard for this role, because we hire for craft, plus a performance linked incentive on the revenue you close
Additional Requirements
Who we believe we're looking for:
- You're a little obsessed with how content actually makes money: Brand integrations, sponsorships, affiliate and licensing: you understand what a channel's audience is really worth, and how to sell it.
- You're a dealmaker, not a spray and pray marketer: Brands and agencies reply to you because you get their goals: not because you copy pasted a pitch: and you know how to move a conversation to a signed deal.
- You're commercially sharp: You can price an integration, build a rate card, and structure a deal that's genuinely great for us and the brand at the same time: and then close it.
- You're an organised operator who carries a number: Many brands, many channels, many campaigns: a clean pipeline, honest forecasts, and a revenue target you actually own.
- You're audience obsessed: You protect the trust of our channels above any single cheque; a deal that damages the audience is worse than no deal at all.
What we're NOT looking for:
- The Spray and Pray Marketer: mass, identical pitches with no thought to fit are the opposite of this role.
- The Vanity Metrics Chaser: we care about revenue and repeat brands, not one flashy logo on a deal that made no money.
- The Lone Wolf: we're a deeply collaborative team; the best ideas are forged in thoughtful, respectful debate.
- The Scared Artist: confident in your vision, low ego about feedback. The best idea wins, wherever it comes from.
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