06 Aug
|
KBR Manufaturing
|
Pune
06 Aug
KBR Manufaturing
Pune
We are seeking a results-driven and creative Digital Marketing & Social Media Marketing Executive with 3 - 5 years of hands-on experience in D2C, B2B, Marketplace, and Performance Marketing. The ideal candidate will be responsible for planning, executing, and optimizing integrated digital marketing campaigns that drive brand awareness, lead generation, customer acquisition, engagement, and revenue growth across multiple channels.
Key Responsibilities:
- Develop and execute digital marketing strategies for D2C and B2B segments.
- Manage multi-channel campaigns across search, social, display, email, and remarketing.
- Plan and manage social media campaigns across LinkedIn, Instagram, Facebook, YouTube, and X.
- Execute and optimize Google Ads, Meta Ads, LinkedIn Ads, and remarketing campaigns.
- Hands-on experience in using AI-powered marketing tools for content creation, campaign optimization, data analysis, automation, and improving overall digital marketing efficiency (such as ChatGPT, Gemini, AI design tools, and other relevant AI platforms).
- Drive customer acquisition, lead generation, conversion optimization, and retention.
- Manage marketplace marketing on Amazon, Flipkart, Myntra, IndiaMART, and similar platforms.
- Implement SEO, content marketing, and website optimization initiatives.
- Track KPIs, prepare performance reports, and provide actionable insights.
Required Skills & Qualifications
- Bachelor's degree in Marketing, Business Administration, Communications, or related field.
- 3-5 years of experience in Digital Marketing, Social Media Marketing, Performance Marketing, and Marketplace Management.
- Hands-on expertise in Google Ads, Meta Ads Manager, LinkedIn Ads, GA4, GTM, Search Console, and SEO tools.
- Robust understanding of marketing funnels, lead generation, customer acquisition, and conversion optimization.
- Excellent analytical, communication, and project management skills.
- Hands-on experience in using AI-powered marketing tools for content creation, campaign optimization, data analysis, automation, and improving overall digital marketing efficiency (such as ChatGPT, Gemini, AI design tools, and other relevant AI platforms).
Preferred Qualifications
- Google Ads, Google Analytics, Meta Blueprint, HubSpot, or LinkedIn certifications.
- Experience with CRM and marketing automation platforms.
- Experience with Shopify, WooCommerce, Magento, or similar e-commerce platforms.
- Exposure to influencer marketing and affiliate marketing.
📌 Digital Marketing Executive (Pune)
🏢 KBR Manufaturing
📍 Pune