Role & responsibilities-

- Design, configure, and optimize customer journeys in Adobe Journey Optimizer.

- Build and manage omnichannel campaigns across email, mobile, and web experiences.

- Develop and maintain workflows, decisioning rules, and real-time customer profiles.

- Integrate AJO with Adobe Experience Platform (AEP) and other Adobe Experience Cloud tools.

- Troubleshoot platform, workflow, and integration issues to ensure seamless operations.

- Collaborate with cross-functional teams to design scalable, insight-driven solutions.

- Optimize campaign performance through data-driven analysis.

- Maintain documentation, operational playbooks, and best practices.

Preferred candidate profile -

- 4-6 years of hands-on experience with Adobe Journey Optimizer.

- 6+ years overall experience in application development or MarTech engineering.

- Robust understanding of customer journey orchestration and real-time customer data.

- Experience with Adobe Experience Platform (AEP), schemas, segments, and datasets.

📌 Adobe AJO Engineer Technical Consultant (Hyderabad)
🏢 WPP ES
📍 Hyderabad