- Drive acquisition of Asset customers (NTB and ETB) to achieve the monthly disbursement target across multiple asset products.
- Generate leads by leveraging existing branch relationships and sourcing current customers.
- Ensure timely follow-up, documentation and lead conversion in coordination with processing teams.
- Support cross-sell initiatives and branch-level marketing activities in coordination with product and marketing teams.
- Assess market potential and provide feedback on product features, competitor offerings, and customer needs.
- Track portfolio performance, renewals, and retention metrics; support measures to minimize attrition and improve quality of sourcing.
- Provide inputs for sales planning, budgeting, and branch-level asset strategy.