We are looking for a highly creative and data-driven Digital Marketing Specialist to elevate the online presence of 7th Heaven Weddings. In the luxury wedding industry, our digital platforms act as our primary portfolio and storefront. You will be responsible for showcasing our grand decor designs, emotional high-end wedding films, and bespoke planning services to affluent families in Kolkata, across India, and globally.

Your goal will be simple: turn our breathtaking real-life events into an irresistible, luxury digital narrative that attracts premium clients.

Key Responsibilities

1. Social Media Management & Visual Storytelling

- Curate Luxury Content: Manage and scale our Instagram, Facebook, and YouTube channels. Focus on high-end aesthetic presentation, grid curation, and engaging storytelling.
- Reels & Video Strategy: Conceptualize and edit short-form video content (Reels, YouTube Shorts) highlighting behind-the-scenes chaos-to-magic transformations, wild floral setups, and luxury venue walkthroughs.
- Live Coverage Co-ordination: Coordinate with on-ground photography and cinematography teams during major luxury weddings in Kolkata and destination locations to pull real-time premium content.

2. Performance Marketing & Lead Generation

- Targeted Paid Ads:



Run highly targeted Meta (Instagram/Facebook) and Google Ad campaigns focusing on premium demographics, HNIs, and families planning upcoming celebrations in West Bengal and major destination hubs.
- Funnel Optimization: Create and monitor landing pages and ad copy designed to capture high-intent inquiries for full-scale wedding planning and day-of management.

3. Brand Positioning & Niche Marketing

- Bong Weddings Content: Strategize specific digital campaigns for our dedicated sub-brand, Bong Weddings by 7th Heaven, to uniquely appeal to premium Bengali families looking to blend deep cultural traditions with up-to-date luxury.
- SEO & Blogging: Optimize our website and write/edit engaging blogs (covering topics like event layout design, tech vs. decor budgets, and luxury venue scouting) to ensure we rank at the top of organic search results for wedding planners in Kolkata.

4. Analytics & Reporting

- Track key performance indicators (KPIs) including cost per lead (CPL), engagement rates, website traffic, and ROI on ad spend.
- Provide monthly reports to founders (Rumela & Bhaskar) with actionable insights to pivot marketing strategies based on what modern brides and families are interacting with online.

📌 Digital Marketing Specialist (Kolkata)
🏢 7th heaven Event planners
📍 Kolkata