Role & responsibilities

- Assist in developing and executing brand and marketing strategies to strengthen brand presence and drive business growth.
- Plan and implement ATL & BTL marketing campaigns, advertising, promotions, and product launches.
- Coordinate with sales, R&D;, media agencies, and other cross-functional teams to ensure smooth execution of marketing initiatives.
- Conduct market research, analyze consumer insights, and monitor brand performance to support business decisions.
- Manage marketing budgets, vendor coordination, and promotional activities while ensuring timely execution of campaigns.

Preferred candidate profile

- MBA/PGDM in Marketing.
- 23 years of experience in Brand Management/Marketing, preferably in the FMCG industry.
- Strong understanding of brand building, advertising, and promotional campaigns.
- Valuable communication, analytical, and stakeholder management skills.
- Ability to work collaboratively with cross-functional teams.

📌 Assistant Brand Manager (Kolkata)
🏢 Emami
📍 Kolkata